I’m a creative and proactive Social Media Manager who loves turning ideas into engaging digital content. From strategy to execution, I thrive on building online communities and creating content that actually connects with people. I currently lead social media for a non-profit, where I shape content strategy, create short-form videos (especially for TikTok), and manage a small team to deliver impactful campaigns across multiple platforms. Alongside this, I’m a Marketing Intern for a large mental health platform, writing content for an audience of 800,000+ followers. With a humanities degree, I bring strong research and storytelling skills into everything I do - combining insight, creativity, and a sharp understanding of what works online. I’m always looking to grow, collaborate, and push creative ideas further, whether in Social Media or Communications.

Ailsa McClean

I’m a creative and proactive Social Media Manager who loves turning ideas into engaging digital content. From strategy to execution, I thrive on building online communities and creating content that actually connects with people. I currently lead social media for a non-profit, where I shape content strategy, create short-form videos (especially for TikTok), and manage a small team to deliver impactful campaigns across multiple platforms. Alongside this, I’m a Marketing Intern for a large mental health platform, writing content for an audience of 800,000+ followers. With a humanities degree, I bring strong research and storytelling skills into everything I do - combining insight, creativity, and a sharp understanding of what works online. I’m always looking to grow, collaborate, and push creative ideas further, whether in Social Media or Communications.

Available to hire

I’m a creative and proactive Social Media Manager who loves turning ideas into engaging digital content. From strategy to execution, I thrive on building online communities and creating content that actually connects with people.

I currently lead social media for a non-profit, where I shape content strategy, create short-form videos (especially for TikTok), and manage a small team to deliver impactful campaigns across multiple platforms. Alongside this, I’m a Marketing Intern for a large mental health platform, writing content for an audience of 800,000+ followers.

With a humanities degree, I bring strong research and storytelling skills into everything I do - combining insight, creativity, and a sharp understanding of what works online. I’m always looking to grow, collaborate, and push creative ideas further, whether in Social Media or Communications.

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Experience Level

Language

English
Fluent

Work Experience

Social Media Manager at The West Bridgford School
January 1, 2013 - January 1, 2018
Led a team of three social media officers and oversaw the development and implementation of engagement strategies. Managed content planning through a structured content calendar and scheduled posts across multiple platforms using Meta Business Suite and TikTok Studio. Created Canva visuals and analyzed performance metrics to optimise strategy and drive audience growth.
Social Media Coordinator at Nottingham Rugby Club
October 1, 2023 - Present
Developed and executed social media content strategies to increase engagement and attendance. Created, scheduled and monitored posts across platforms; tracked analytics to refine outreach.
Supply Teacher at Teacher Active (Nottingham)
July 1, 2024 - Present
Taking on classroom placements through TeacherActive; supported learning activities and helped maintain a positive learning environment.

Education

Bachelor's degree in Humanities at Nottingham Trent University
January 1, 2021 - January 1, 2024

Qualifications

National Citizenship Service Award
January 11, 2030 - April 15, 2026
Educational Book Designer - Refugee Week 2024
January 1, 2024 - April 15, 2026

Industry Experience

Media & Entertainment, Education, Non-Profit Organization