Ajdin Balihodzic

Digital Marketing Manager at Orior Media

Led digital marketing strategy and execution for 25+ client accounts across paid media, social media, email, content, SEO and web development. Managed an 8-person cross-functional team (design, development, analytics and copywriting). Oversaw campaign planning, budgets, timelines and deliverables to meet client KPIs and maximize ROI. Conducted performance reporting and data analysis to optimize processes and improve efficiency. Collaborated with clients to align goals, provide strategic recommendations and drive long-term growth. Coordinated full-stack web development projects from requirements and UI/UX to deployment, ensuring responsive, SEO-friendly websites.

Digital Marketing Manager at UpTrend Marketing Solutions

Led a cross-functional team of five digital marketing specialists to plan, execute and optimize campaigns across social media, email marketing, programmatic display and web channels. Collaborated with clients to define KPIs, track performance and adjust strategies based on data-driven insights. Coordinated with design, content and technical teams to deliver cohesive campaigns aligned with client goals. Managed budgets and timelines while ensuring campaigns met quality standards and delivered measurable ROI.

Business Development Manager at UpTrend Marketing Solutions

Focused on expanding the agency’s client base and strengthening its presence in international markets, particularly the United States. Identified and researched potential clients and executed targeted outreach through email, LinkedIn and networking events. Built and maintained relationships with prospects, delivered proposals and negotiated service agreements to secure new business. Monitored industry trends and competitor activities to refine value propositions and inform marketing strategies. Managed large-scale client projects involving cross-functional teams across sales, marketing and development, delivering integrated marketing campaigns.

Marketing Intern at UpTrend Marketing Solutions

Rotated through various roles to understand the agency's operations, including marketing, web development and client services. Created content for various clients, managing social media posts across multiple platforms. Acted as liaison between clients and internal teams to ensure smooth project communication and timely deliveries. Assisted with WordPress development and website maintenance. Collaborated with web development teams to implement custom functionalities and optimize website performance. Supported management of multiple concurrent projects, ensuring timely completion and high-quality deliverables. Helped manage email marketing campaigns for the agency and its clients.