Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Kshitij Khandelwal, a highly strategic UX/UI designer focused on leading UI/UX strategy and execution for complex, scalable digital products. I specialize in mobile-first design, Design Systems, and leveraging user research to drive meaningful improvements in user engagement and business metrics. I’ve led end-to-end UI/UX initiatives for startups and established teams, shaping cohesive product experiences from research to delivery. In roles at CN Foods, Firstcry, Metafic, and beyond, I’ve built scalable design systems, improved PDP and onboarding flows, and collaborated with cross-functional teams to ship delightful, user-centered interfaces.…Hi, I’m Kshitij Khandelwal, a highly strategic UX/UI designer focused on leading UI/UX strategy and execution for complex, scalable digital products. I specialize in mobile-first design, Design Systems, and leveraging user research to drive meaningful improvements in user engagement and business metrics. I’ve led end-to-end UI/UX initiatives for startups and established teams, shaping cohesive product experiences from research to delivery. In roles at CN Foods, Firstcry, Metafic, and beyond, I’ve built scalable design systems, improved PDP and onboarding flows, and collaborated with cross-functional teams to ship delightful, user-centered interfaces.

Kshitij Khandelwal

UX Designer, UI Designer, Product Designer, +2





Hi, I’m Kshitij Khandelwal, a highly strategic UX/UI designer focused on leading UI/UX strategy and execution for complex, scalable digital products. I specialize in mobile-first design, Design Systems, and leveraging user research to drive meaningful improvements in user engagement and business metrics. I’ve led end-to-end UI/UX initiatives for startups and established teams, shaping cohesive product experiences from research to delivery. In roles at CN Foods, Firstcry, Metafic, and beyond, I’ve built scalable design systems, improved PDP and onboarding flows, and collaborated with cross-functional teams to ship delightful, user-centered interfaces.…Hi, I’m Kshitij Khandelwal, a highly strategic UX/UI designer focused on leading UI/UX strategy and execution for complex, scalable digital products. I specialize in mobile-first design, Design Systems, and leveraging user research to drive meaningful improvements in user engagement and business metrics. I’ve led end-to-end UI/UX initiatives for startups and established teams, shaping cohesive product experiences from research to delivery. In roles at CN Foods, Firstcry, Metafic, and beyond, I’ve built scalable design systems, improved PDP and onboarding flows, and collaborated with cross-functional teams to ship delightful, user-centered interfaces.

Available to hire

Hi, I’m Kshitij Khandelwal, a highly strategic UX/UI designer focused on leading UI/UX strategy and execution for complex, scalable digital products. I specialize in mobile-first design, Design Systems, and leveraging user research to drive meaningful improvements in user engagement and business metrics.

I’ve led end-to-end UI/UX initiatives for startups and established teams, shaping cohesive product experiences from research to delivery. In roles at CN Foods, Firstcry, Metafic, and beyond, I’ve built scalable design systems, improved PDP and onboarding flows, and collaborated with cross-functional teams to ship delightful, user-centered interfaces.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Work Experience

Product & Visual Designer at CN Foods

July 1, 2025 - November 19, 2025

Led end-to-end UI/UX design for CN Foods, developing cohesive experiences for their new mobile applications and web platform. Contributed to the brand's visual identity, ensuring consistency across digital products and overseeing the design and production of catalog and marketing materials. Managed diverse freelance projects, providing strategic branding, user research, and cross-platform design solutions to startups.

Lead UX Designer at Firstcry.com

March 1, 2025 - March 1, 2025

Led the UI/UX strategy for the Middle Eastern division, enhancing all digital touchpoints across web and mobile platforms. Designed and implemented a completely new Product Details Page (PDP) experience, significantly improving mobile user satisfaction and reducing flow complexity. Established processes for iterative design improvements and usability testing, leading to a demonstrable increase in overall user engagement. Championed the development of a scalable, centralized Design System to ensure visual consistency and development efficiency across the organization.

UI/UX Designer at Metafic.co

December 1, 2023 - December 1, 2023

Spearheaded UX research and design for multiple client products, focusing on turning ambiguity into clear, user-friendly interfaces. Led the redesign of a key client's SaaS product, resulting in a significant 40% increase in customer retention. Collaborated closely with engineering to improve design handoff efficiency and ensure technical feasibility on complex features.

UX Design Intern at Artistixe IT Solutions

June 1, 2022 - June 1, 2022

Assisted in UX research and wireframing for SaaS and e-commerce projects. Designed interactive prototypes, refining workflows for improved user engagement.