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I'm Anastasiia Kukolkina, a Transformation Studies student with hands-on experience in digital marketing and campaign optimization, particularly Google Ads, where I improved ROI and expanded keyword strategies. I'm a quick learner with strong analytical skills, comfortable with cross-cultural teamwork, and eager to apply creative, data-driven approaches to help organizations transform and grow.…

Anastasiia Kukolkina

Digital Marketer, Marketing Strategist, Content Creator, +7

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I'm Anastasiia Kukolkina, a Transformation Studies student with hands-on experience in digital marketing and campaign optimization, particularly Google Ads, where I improved ROI and expanded keyword strategies. I'm a quick learner with strong analytical skills, comfortable with cross-cultural teamwork, and eager to apply creative, data-driven approaches to help organizations transform and grow.…

Available to hire

I’m Anastasiia Kukolkina, a Transformation Studies student with hands-on experience in digital marketing and campaign optimization, particularly Google Ads, where I improved ROI and expanded keyword strategies.

I’m a quick learner with strong analytical skills, comfortable with cross-cultural teamwork, and eager to apply creative, data-driven approaches to help organizations transform and grow.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

Russian

Fluent

Ukrainian

Fluent

English

Fluent

German

Advanced

Work Experience

Volunteer at Self-organized volunteer group in Leipzig, Germany

June 1, 2022 - June 1, 2022

Assisted in providing humanitarian aid to Ukrainians affected by the early stages of the war; Helped distribute food and basic necessities funded through community donations.

Digital Marketing Specialist (Google Ads) at Touristic agency in Kyiv, Ukraine

March 1, 2022 - March 1, 2022

Adjusted bids and budget allocations to maximize ROI; Conducted keyword research and expanded keyword lists to improve campaign reach and relevance; Continuously tested and created new ad headlines to increase CTR and conversion rates; Monitored campaign performance, analyzed metrics, and implemented data-driven optimization; Set up and refined campaign objectives to align with business goals; Developed interim reports, including KPI tracking and strategic recommendations, for executive review.