Senior Graphic Designer & Art Director with experience across beauty, e-commerce, lifestyle, and international brands. I specialize in brand campaigns, paid social, e-commerce content, and creative direction—combining strong visual storytelling with strategic, consumer-focused design.

Alai Dimdam

Senior Graphic Designer & Art Director with experience across beauty, e-commerce, lifestyle, and international brands. I specialize in brand campaigns, paid social, e-commerce content, and creative direction—combining strong visual storytelling with strategic, consumer-focused design.

Available to hire

Senior Graphic Designer & Art Director with experience across beauty, e-commerce, lifestyle, and international brands. I specialize in brand campaigns, paid social, e-commerce content, and creative direction—combining strong visual storytelling with strategic, consumer-focused design.

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Language

English
Fluent

Work Experience

In-House Graphic Designer & Studio Manager at Power Mac Center
June 1, 2025 - September 30, 2025
Designed in-house graphic assets and supported studio coordination. Worked on brand collateral and campaign materials, ensuring design quality and adherence to brand guidelines.
Graphic Designer / Studio Manager at L’Oreal - Maybelline
June 1, 2025 - September 30, 2025
Created graphic design materials and supported studio operations. Produced brand-focused visual assets for marketing and in-store/media needs while coordinating workflows and ensuring timely delivery of creative outputs.
Senior 2D Visual Designer / Art Director at Retail Brand Team
February 1, 2023 - March 31, 2025
Led and developed 2D visual design concepts and art direction for retail branding initiatives. Managed visual consistency across campaigns and translated creative direction into polished artwork, ensuring outputs supported storytelling, marketing goals, and brand identity.
Graphic Designer at ATOM M Studio
March 1, 2022 - July 31, 2024
Produced studio graphic designs and contributed to branding and marketing collateral. Supported creative direction through layout, typography, and visual composition for client deliverables.
Graphic Design Intern at Hiraya Pilpina
April 1, 2021 - July 31, 2021
Assisted with graphic design tasks for studio/client needs. Supported concept work and production of design materials while learning brand workflows and industry tools.
Graphic Designer (Intern / Student Work) at BLK Cosmetics
August 1, 2018 - June 30, 2022
Supported cosmetic brand creative production by assisting with design for social media/content needs and related visual materials.
Graphic Designer (School / Freelance Projects) at UST - Senior High School Strand: Social Media Content
August 1, 2016 - June 30, 2018
Created social media content and branding-oriented design outputs as part of coursework, including creative direction practice and packaging/storyboard-related activities.

Education

Bachelor of Fine Arts - Major in Advertising Arts at University of Santo Tomas
January 1, 2016 - January 1, 2021
High School Diploma at UST - Senior High School
January 1, 2014 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail