I’m a fashion-forward creative marketer and content creator with hands-on experience across vintage retail, social-first storytelling, and brand-led campaigns. I build visual identities and social presence end-to-end—styling imagery, producing short-form video, designing promotional graphics, and shaping product-focused life-style content that feels natural in outdoor settings. I also enjoy the behind-the-scenes coordination that makes launches run smoothly, including planning and executing product drops, sales campaigns, pop-ups, photo shoots, and collaborations. From e-commerce operations (inventory, listings, pricing, customer communication, and vendor relationships) to on-the-ground event and project support, I combine creative direction with practical execution to help small brands grow with confidence and clarity.…

Alanna Reardon

I’m a fashion-forward creative marketer and content creator with hands-on experience across vintage retail, social-first storytelling, and brand-led campaigns. I build visual identities and social presence end-to-end—styling imagery, producing short-form video, designing promotional graphics, and shaping product-focused life-style content that feels natural in outdoor settings. I also enjoy the behind-the-scenes coordination that makes launches run smoothly, including planning and executing product drops, sales campaigns, pop-ups, photo shoots, and collaborations. From e-commerce operations (inventory, listings, pricing, customer communication, and vendor relationships) to on-the-ground event and project support, I combine creative direction with practical execution to help small brands grow with confidence and clarity.…

Available to hire

I’m a fashion-forward creative marketer and content creator with hands-on experience across vintage retail, social-first storytelling, and brand-led campaigns. I build visual identities and social presence end-to-end—styling imagery, producing short-form video, designing promotional graphics, and shaping product-focused life-style content that feels natural in outdoor settings.

I also enjoy the behind-the-scenes coordination that makes launches run smoothly, including planning and executing product drops, sales campaigns, pop-ups, photo shoots, and collaborations. From e-commerce operations (inventory, listings, pricing, customer communication, and vendor relationships) to on-the-ground event and project support, I combine creative direction with practical execution to help small brands grow with confidence and clarity.

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Language

English
Fluent

Work Experience

Client Success Coordinator at Trifecta Group
May 5, 2025 - June 5, 2026
- Created and updated social media content, website content, signage and marketing materials for residential development projects. - Coordinated projects across clients, contractors, suppliers and internal teams while managing schedules, documentation, selections and follow-up. - Supported open houses, home shows and client-facing initiatives while maintaining digital records and project tracking in Excel and other business tools.
Store Manager · Content Creator · Stylist at Model Citizens
October 1, 2022 - August 1, 2024
- Managed daily operations of a high-traffic vintage retailer and supervised a five- person team while overseeing merchandising, inventory and promotions. - Created fashion-focused digital content including styling videos, product photography, social media content and look books; coordinated events and local collaborations. - Styled the runway looks for a PIE NL fashion show, selecting and combining pieces from Model Citizens and Dolce Thrift Club and handling look development, accessorizing and backstage styling.
Founder & Creative Lead at Dolce Thrift Club
April 30, 2021 - Present
- Built and manage the visual identity and social presence of an independent vintage clothing brand across social media, e-commerce and in-person events. - Develop and produce social-first content, including short-form video, product features, promotional graphics, campaign content and styled fashion imagery. - Plan and execute product drops, sales campaigns, markets, pop-ups, photoshoots and brand collaborations from concept through delivery. - Manage e-commerce operations, inventory, merchandising, pricing, product listings, customer communication and vendor relationships.

Education

Bachelor of Arts at Athabasca University
April 1, 2026 - August 1, 2027

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Real Estate & Construction
    Creative Portfolio
    I’m a creative marketer and content creator with experience in social media, branding, e-commerce, photography, and digital content. I love helping brands bring their ideas to life through thoughtful visuals, engaging content, and a strong, cohesive online presence. My experience ranges from building and managing my own vintage clothing brand to creating social media, website, and marketing content in a professional setting. I’ve worked across content creation, Canva design, photography, social media management, website updates, campaigns, events, and project coordination. I’m especially drawn to fashion, lifestyle, e-commerce, and creative brands, and I enjoy finding ways to make a brand feel visually consistent, engaging, and memorable across its digital platforms.…