I'm Albena Yacheva, a 2D artist, animator, postproduction specialist and UI/UX designer. I believe user experience design hinges on usability, usefulness, and desirability, and that the product must be strictly user-centered and intuitive to interact with. Animation is my passion, and I enjoy leading cross-functional teams to create engaging experiences, from wireframes to motion design and game concepts.…

Albena Yacheva

I'm Albena Yacheva, a 2D artist, animator, postproduction specialist and UI/UX designer. I believe user experience design hinges on usability, usefulness, and desirability, and that the product must be strictly user-centered and intuitive to interact with. Animation is my passion, and I enjoy leading cross-functional teams to create engaging experiences, from wireframes to motion design and game concepts.…

Available to hire

I’m Albena Yacheva, a 2D artist, animator, postproduction specialist and UI/UX designer. I believe user experience design hinges on usability, usefulness, and desirability, and that the product must be strictly user-centered and intuitive to interact with.

Animation is my passion, and I enjoy leading cross-functional teams to create engaging experiences, from wireframes to motion design and game concepts.

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Skills

Experience Level

Language

English
Advanced

Work Experience

UI/UX Senior Designer at Sportinghtech
August 1, 2024 - Present
Lead an international team of designers for a B2B platform with verticals in casino, sports and esports. Own the end-to-end design process with a focus on game flow design, user journeys and gaming concepts. Generate ideas and solutions from research and user feedback; analyze target user needs; prepare wireframes and interaction prototypes; participate in cross-functional reviews; collaborate with Product and Development to implement designs. Responsible for responsive Web, Mobile, Graphic and Product Design, Branding and User research.
UI/UX Senior Designer at Anakatech
August 1, 2024 - November 21, 2025
Lead UI/UX development for a B2B platform across casino, sports and esports verticals; own end-to-end design process; focus on game flow design, user journeys and gaming concepts; drive research and feedback; create wireframes and prototypes; collaborate with Product and Development teams; ensure responsive Web, Mobile, Graphic and Product Design, Branding and User research.
UI/UX Senior Designer at Anakatech
August 1, 2024 - Present
Lead an international design team for the B2B platform with verticals casino, sports and esports; own end-to-end design process focusing on game flow design, user journeys and gaming concepts; drive research-based ideas and solutions; analyze target user needs; prepare wireframes and interaction prototypes, designs and source files; participate in cross-functional reviews; collaborate with Product and Development teams; responsible for responsive Web, Mobile, Graphic and Product Design, Branding and User research.
UI/UX Senior Designer at Anakatech, Sofia
August 1, 2024 - Present
Currently working as a UI/UX Senior Designer focusing on game flow design, user journeys, and gaming concepts. Leading design processes and collaborating with cross-functional teams to implement user-centered designs for gaming platforms.
UI/UX Senior Designer at Anakatech
August 1, 2024 - June 9, 2024
Own the end-to-end design process of the platform focusing on game flow design, user journeys, and gaming concepts. Develop new ideas and solutions based on research and user feedback. Analyze target user needs, prepare wireframes and interaction prototypes, and participate in cross-functional team reviews.
UI/UX Designer Lead at Sportinghtech, Sofia
February 29, 2024 - August 7, 2025
Led an international team of designers for the B2B platform with verticals including casino, sports, and esports. Owned end-to-end design process, ideated solutions based on research and user feedback, prepared wireframes, prototypes, and participated in cross-functional reviews. Responsible for responsive web, mobile, graphic and product design, branding, and user research.
UI/UX Designer Lead at Sportinghtech
February 1, 2024 - February 1, 2024
Lead an international team of designers for the B2B platform with verticals casino, sports and esports; own end-to-end design process; focus on game flow design, user journeys and gaming concepts; research-driven solutions; prepare wireframes/prototypes; collaborate with Product and Development teams; responsive Web, Mobile, Graphic and Product Design, Branding and User research.
UI/UX Designer Lead at Sportingtech
February 1, 2024 - September 14, 2025
Led an international design team for the B2B platform with casino, sports and esports verticals; owned end-to-end design process and guided game flow design, user journeys and gaming concepts; conducted user research, gathered feedback, and translated into design iterations; wireframes, prototypes and design assets; worked closely with Product and Dev teams; covered responsive web, mobile, graphic and branding design.
Motion Designer Lead at Max Win Gaming, Sofia
July 31, 2022 - August 7, 2025
Created the complete vision and direction for slot game animations, led a small team hands-on to implement slot game animations. Collaborated with game developers and analyzed target user behavior to optimize designs.
Lead UI/UX Designer at Sportinghtech
July 1, 2022 - Present
Lead an international design team for a B2B platform with verticals in casino, sports and esports; own end-to-end design process focusing on game flow, user journeys and gaming concepts; research-based ideation and feedback incorporation; wireframes, prototypes and collaboration with Product/Development; responsive web, mobile, graphic/product design, branding and user research.
UI/UX Designer Lead at Anakatech
July 1, 2022 - February 1, 2024
Owned the end-to-end design process of the platform with a focus on game flow, user journeys and gaming concepts. Generated ideas based on research and user requirements, prepared wireframes and interaction prototypes, and participated in cross-functional reviews. Collaborated with Product and Development to implement designs.
Motion Designer Lead at Max Win Gaming
July 1, 2022 - July 1, 2022
Create the complete vision and direction for slot game animations; lead a small team hands-on to implement the slot game animations; collaborate with game developers; perform and analyse target user behavior.
Motion Designer Lead at Max Win Gaming
July 1, 2022 - September 14, 2025
Created the vision and direction for slot game animations; led a small team hands-on to implement animations; collaborated with game developers; analyzed target user behavior to inform animation style and pacing.
UI/UX Designer Lead at Sportinghtech
July 1, 2022 - February 28, 2024
Led an international team of designers for the B2B platform in casino, sports and esports verticals. Owned the end-to-end design process with focus on game flow, user journeys, and gaming concepts. Developed new ideas based on research and user feedback. Prepared wireframes, interaction prototypes, and collaborated with product and development teams to implement designs. Responsible for responsive web, mobile, graphic and product design, branding and user research.
3D Artist at Macropinch Ltd, Sofia
December 31, 2021 - August 7, 2025
Modeled and animated mobile games and performed postproduction work.
3D Artist at Macropinch Ltd
December 1, 2021 - December 1, 2021
Modeling and animation for mobile games.
3D Artist at Macropinch Ltd
December 1, 2021 - September 14, 2025
Modeling and animation for mobile games; contributed to 3D assets creation for games; collaborated with cross-functional teams.
Motion Designer at Max Win Gaming
July 1, 2021 - July 1, 2022
Defined the vision and direction for slot game animations, contributing to overall motion design and game presentation.
Motion Designer Lead at Max Win Gaming
July 1, 2021 - July 1, 2022
Created complete vision and direction for slot game animations. Led a small team hands-on to implement slot game animations. Collaborated with game developers and performed analysis of target user behavior.
3D Artist at Macropinch Ltd
May 1, 2016 - December 31, 2021
Modeled and animated mobile games. Involved in postproduction tasks.
Graphic Designer and Animator at Playtech, Sofia
April 30, 2016 - August 7, 2025
Produced game animations for casino games, along with postproduction tasks.
Postproduction Graphic Designer and Animator at Playtech
April 1, 2016 - April 1, 2016
Game animation for casino games; postproduction and graphic animation across projects.
Postproduction Graphic Designer and Animator at Playtech
April 1, 2016 - September 14, 2025
Game animation for casino games; postproduction work and animation for various assets; collaborated with production teams in Sofia.
Postproduction Graphic Designer and Animator at Playtech
May 1, 2008 - April 1, 2016
Game animation for casino games; postproduction
Graphic Designer and Animator at Playtech
May 1, 2008 - April 30, 2016
Animated casino games and performed postproduction work.
Animator at Zoographic Studio, Sofia
April 30, 2008 - August 7, 2025
Animated TV commercials.
Postproduction Animator at Zoographic Studio
April 1, 2008 - April 1, 2008
Animating TV commercials.
Postproduction Animator at Zoographic Studio
April 1, 2008 - September 14, 2025
Animated TV commercials; postproduction work; contributed to visual storytelling.
Postproduction Animator at Zoographic Studio
May 1, 2007 - April 1, 2008
Animating TV commercials.
Post Production Animator at Zoographic Studio
May 1, 2007 - April 1, 2008
Animating TV commercials
Animator at Zoographic Studio
May 1, 2007 - April 30, 2008
Animated TV commercials.

Education

MA at National Academy of Arts
January 1, 1996 - December 31, 1996
MA of Art at National Academy of Arts
January 1, 1996 - August 7, 2025
MA in Art at National Academy of Arts
January 11, 2030 - January 1, 1996
MA of Art at National Academy of Arts
January 1, 1996 - November 21, 2025
MA of Art at National Academy of Arts
January 11, 2030 - January 1, 1996
MA in Art at National Academy of Arts
January 11, 2030 - January 1, 1996
MA of Art at National Academy of Arts
January 11, 2030 - January 1, 1996

Qualifications

Add your qualifications or awards here.

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Professional Services, Education

Skills

Experience Level