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Hi! I'm Alba Ríos Herrasti, a fashion designer with a hybrid profile in marketing and digital communication. I am trained in pattern making, design, and business management, and I enjoy bringing ideas from concept to finished garments and brand experiences. I thrive in collaborative environments—working on events, brand identities, and digital marketing strategies—combining creativity with practical project management and client-facing communication.…Hi! I'm Alba Ríos Herrasti, a fashion designer with a hybrid profile in marketing and digital communication. I am trained in pattern making, design, and business management, and I enjoy bringing ideas from concept to finished garments and brand experiences. I thrive in collaborative environments—working on events, brand identities, and digital marketing strategies—combining creativity with practical project management and client-facing communication.

Alba Ríos Herrasti

Influencer Marketing Manager, Marketing Analyst, Marketing Strategist, +7

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Hi! I'm Alba Ríos Herrasti, a fashion designer with a hybrid profile in marketing and digital communication. I am trained in pattern making, design, and business management, and I enjoy bringing ideas from concept to finished garments and brand experiences. I thrive in collaborative environments—working on events, brand identities, and digital marketing strategies—combining creativity with practical project management and client-facing communication.…Hi! I'm Alba Ríos Herrasti, a fashion designer with a hybrid profile in marketing and digital communication. I am trained in pattern making, design, and business management, and I enjoy bringing ideas from concept to finished garments and brand experiences. I thrive in collaborative environments—working on events, brand identities, and digital marketing strategies—combining creativity with practical project management and client-facing communication.

Available to hire

Hi! I’m Alba Ríos Herrasti, a fashion designer with a hybrid profile in marketing and digital communication. I am trained in pattern making, design, and business management, and I enjoy bringing ideas from concept to finished garments and brand experiences.

I thrive in collaborative environments—working on events, brand identities, and digital marketing strategies—combining creativity with practical project management and client-facing communication.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

German

Advanced

Work Experience

Sports and Fashion Event Hostess

January 1, 2024 - October 3, 2025

Represent brands at events, support on-site brand activation, coordinate guests, and help manage attendee flow to enhance the event experience.

Sports and Fashion Event Hostess

March 1, 2024 - Present

March 2024 – Present: continue host duties at sports and fashion events, ensuring professional representation and smooth event operations.

Extras

September 1, 2018 - October 3, 2025

Creative and dynamic professional, with ability to adapt to new challenges and environments. Experience in customer service and on-set presence.

Designer at Fernández y Roche

September 1, 2017 - September 1, 2018

Made-to-measure garment designs; trained in pattern making, design, and business management. Worked on end-to-end garment design development during September 2017 to September 2018.

Event Hostess at Sports & Fashion Events (Various)

January 1, 2021 - January 1, 2024

Hosted sports and fashion events; collaborated in event organization, logistics, and attendee flow management.