Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a real estate growth marketer with more than 10 years of experience helping brokerages, agents, and real estate technology companies generate qualified demand. I specialize in SEO, SEM, paid media, landing pages, CRM and email nurture, conversion optimization, and analytics, building full-funnel systems that connect marketing activity to revenue outcomes. Across 500+ real estate accounts, I have helped grow MQLs by 20–35%, reduce acquisition costs by 15–30%, and generate more than 3,000 high-intent buyer and seller inquiries. I enjoy combining strategic thinking with hands-on execution, from identifying high-intent search opportunities and developing SEO-focused websites to optimizing campaigns, improving user experiences, and standardizing reporting. I have managed significant paid media budgets, partnered with product and cross-functional teams, and developed practical marketing systems that improve lead quality and sales pipeline performance. I’m friendly, data-driven, and motivated by creating clear, useful experiences that help businesses grow.…I’m a real estate growth marketer with more than 10 years of experience helping brokerages, agents, and real estate technology companies generate qualified demand. I specialize in SEO, SEM, paid media, landing pages, CRM and email nurture, conversion optimization, and analytics, building full-funnel systems that connect marketing activity to revenue outcomes. Across 500+ real estate accounts, I have helped grow MQLs by 20–35%, reduce acquisition costs by 15–30%, and generate more than 3,000 high-intent buyer and seller inquiries. I enjoy combining strategic thinking with hands-on execution, from identifying high-intent search opportunities and developing SEO-focused websites to optimizing campaigns, improving user experiences, and standardizing reporting. I have managed significant paid media budgets, partnered with product and cross-functional teams, and developed practical marketing systems that improve lead quality and sales pipeline performance. I’m friendly, data-driven, and motivated by creating clear, useful experiences that help businesses grow.

Aldo Bobbio

Growth Marketer, Marketing Strategist, Brand Strategist, +3





I’m a real estate growth marketer with more than 10 years of experience helping brokerages, agents, and real estate technology companies generate qualified demand. I specialize in SEO, SEM, paid media, landing pages, CRM and email nurture, conversion optimization, and analytics, building full-funnel systems that connect marketing activity to revenue outcomes. Across 500+ real estate accounts, I have helped grow MQLs by 20–35%, reduce acquisition costs by 15–30%, and generate more than 3,000 high-intent buyer and seller inquiries. I enjoy combining strategic thinking with hands-on execution, from identifying high-intent search opportunities and developing SEO-focused websites to optimizing campaigns, improving user experiences, and standardizing reporting. I have managed significant paid media budgets, partnered with product and cross-functional teams, and developed practical marketing systems that improve lead quality and sales pipeline performance. I’m friendly, data-driven, and motivated by creating clear, useful experiences that help businesses grow.…I’m a real estate growth marketer with more than 10 years of experience helping brokerages, agents, and real estate technology companies generate qualified demand. I specialize in SEO, SEM, paid media, landing pages, CRM and email nurture, conversion optimization, and analytics, building full-funnel systems that connect marketing activity to revenue outcomes. Across 500+ real estate accounts, I have helped grow MQLs by 20–35%, reduce acquisition costs by 15–30%, and generate more than 3,000 high-intent buyer and seller inquiries. I enjoy combining strategic thinking with hands-on execution, from identifying high-intent search opportunities and developing SEO-focused websites to optimizing campaigns, improving user experiences, and standardizing reporting. I have managed significant paid media budgets, partnered with product and cross-functional teams, and developed practical marketing systems that improve lead quality and sales pipeline performance. I’m friendly, data-driven, and motivated by creating clear, useful experiences that help businesses grow.

Available to hire

I’m a real estate growth marketer with more than 10 years of experience helping brokerages, agents, and real estate technology companies generate qualified demand. I specialize in SEO, SEM, paid media, landing pages, CRM and email nurture, conversion optimization, and analytics, building full-funnel systems that connect marketing activity to revenue outcomes. Across 500+ real estate accounts, I have helped grow MQLs by 20–35%, reduce acquisition costs by 15–30%, and generate more than 3,000 high-intent buyer and seller inquiries.

I enjoy combining strategic thinking with hands-on execution, from identifying high-intent search opportunities and developing SEO-focused websites to optimizing campaigns, improving user experiences, and standardizing reporting. I have managed significant paid media budgets, partnered with product and cross-functional teams, and developed practical marketing systems that improve lead quality and sales pipeline performance. I’m friendly, data-driven, and motivated by creating clear, useful experiences that help businesses grow.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

SEO & Website Strategy Lead at Miami Condo Investments

January 1, 2019 - January 1, 2024

Led SEO strategy and website restructuring, increasing organic traffic by 500% and building a consistent pipeline of buyer and seller leads.

Growth Marketing Lead at LuxLife Miami Blog

January 1, 2019 - January 1, 2024

Led SEO and SEM efforts, building full-funnel lead campaigns that reduced cost per lead by 30% and generated 3,000+ high-intent buyer and seller inquiries across agent networks and brokerages.

Lead SEO & SEM Specialist at IDXBoost

January 1, 2019 - January 1, 2024

Led SEO and SEM initiatives for 500+ real estate accounts, built full-funnel campaigns across paid and organic channels, optimized landing pages, remarketing, CRM/email nurturing, and lead-routing. Collaborated with brokerages and MLS/agent ecosystems to align lead flow, reporting, and sales operations. Identified high-intent keywords and competitor gaps, launched landing pages and paid campaigns to capture demand, and drove significant improvements in MQLs while lowering acquisition costs. Managed multi-channel campaigns (Google Ads, Meta Ads, LinkedIn Ads) and reported ROI across the pipeline.

Senior Real Estate Growth Marketing Strategist at TRE M Group

January 1, 2015 - Present

Led growth for 500+ real estate accounts across markets, aligning SEO, SEM, landing pages, CRM/email nurture, and revenue-driven strategies. Built full-funnel lead generation systems, improved lead quality, and reduced acquisition costs across paid and organic channels. Developed landing pages and paid media strategies aligned with revenue goals; partnered with brokerages and agent teams to map lead flows and reporting to local market dynamics. Identified high-intent keywords, launched landing pages and paid campaigns to capture new demand and increase qualified buyer/seller inquiries. Designed and optimized SEM campaigns across key accounts, driving 20–40% growth in MQLs and lowering cost per lead. Built organic social strategies for select real estate clients, guiding content, creative direction, and publishing with traffic, engagement, and lead-generation goals. Supported planning and execution of digital campaigns for national clients across multiple channels, including reporting

Digital Assistant at Havas Media

January 1, 2013 - January 1, 2015

Improved UX of the CRM and website builder by translating broker/agent workflows into clearer navigation, templates, and user flows. Contributed to UX copy and information architecture, helping shape brand identity and messaging. Supported cross-functional teams in planning and executing digital campaigns, coordinating with product, design, and sales to align on-market launches and optimizations.

Digital Assistant at Havas Media, Lima

January 1, 2013 - January 1, 2015

Collaborated on UX improvements for CRM and website, translated broker/agent workflows into clearer navigation and templates, supported information architecture and feature positioning, and contributed to cross-functional efforts with product, design, and engineering to improve user experience.