Assisted in marketing operations for a luxury concierge service, supporting campaigns, client communications and brand initiatives. Coordinated events and marketing collateral.

Management Consultant | Brand Growth Advisor at BizUp Consulting

November 1, 2015 - December 1, 2019

Account and project management for assigned clients, delivering brand growth strategies and marketing recommendations to accelerate client growth across B2C and B2B segments.

Freelance Digital Strategist at Clients Portfolio: Woolrich, Sergio Rossi, Gianni Chiarini, Biacnhie Nardi, Janet & Janet, Orciani

January 1, 2016 - December 31, 2019

Digital strategy development, social media management, media planning and advertising optimization for fashion brands; led cross-channel campaigns and creative alignment.

Head of Brand Consulting & Digital PR at Domingo Consulting

December 1, 2019 - October 1, 2021

Led a team across PR and digital strategy; developed brand positioning, narrative development and cross-channel communications for multiple clients.

Global & EMEA PR & Brand Communications Manager at VF Corporation (Icebreaker)

October 1, 2021 - Present

Led global and EMEA PR and brand communications for the Icebreaker brand, shaping brand strategy, storytelling and cross-market communications.