Independent SEO consultant. 15+ years across enterprise brands, e-commerce, financial services and charity — agency-side (Latitude, Total Media, Mindshare) and independent practice. I've been through Penguins, Pandas, Hummingbirds and Pirates. I've managed platform migrations in three figures, built and led teams of 25+, and worked across 32+ European markets for Samsung EU. I've had number one positions for some of the most competitive terms in UK financial services search. I've also helped small brands hold their ground against much bigger ones. The work is Archaeology (technical SEO), Literature (content strategy), Science & Art (reporting and analytics) and Astrology (retained strategic consultancy). Old school at the core — strategy, on-page, keyword research, technical. The latest acronym doesn't mean sustainable growth or success. It never did. Based in the UK. Working with clients across Europe and internationally. shesintheattic.com…Independent SEO consultant. 15+ years across enterprise brands, e-commerce, financial services and charity — agency-side (Latitude, Total Media, Mindshare) and independent practice. I've been through Penguins, Pandas, Hummingbirds and Pirates. I've managed platform migrations in three figures, built and led teams of 25+, and worked across 32+ European markets for Samsung EU. I've had number one positions for some of the most competitive terms in UK financial services search. I've also helped small brands hold their ground against much bigger ones. The work is Archaeology (technical SEO), Literature (content strategy), Science & Art (reporting and analytics) and Astrology (retained strategic consultancy). Old school at the core — strategy, on-page, keyword research, technical. The latest acronym doesn't mean sustainable growth or success. It never did. Based in the UK. Working with clients across Europe and internationally. shesintheattic.comWWWW…