I'm Alexandra M. Parkinson, a Toronto-based Senior Art Director and Graphic Designer with over a decade of experience shaping brand storytelling across digital, social, and print. I lead creative directions and always-on content for multiple brands, blending strategic thinking with design craft to deliver engaging campaigns. I excel at designing layouts, directing photo shoots, building persuasive decks for pitches, and guiding junior designers from concept to delivery. I thrive in collaborative environments and am passionate about producing work that resonates with audiences and drives business results.

Alexandra Parkinson

I'm Alexandra M. Parkinson, a Toronto-based Senior Art Director and Graphic Designer with over a decade of experience shaping brand storytelling across digital, social, and print. I lead creative directions and always-on content for multiple brands, blending strategic thinking with design craft to deliver engaging campaigns. I excel at designing layouts, directing photo shoots, building persuasive decks for pitches, and guiding junior designers from concept to delivery. I thrive in collaborative environments and am passionate about producing work that resonates with audiences and drives business results.

Available to hire

I’m Alexandra M. Parkinson, a Toronto-based Senior Art Director and Graphic Designer with over a decade of experience shaping brand storytelling across digital, social, and print. I lead creative directions and always-on content for multiple brands, blending strategic thinking with design craft to deliver engaging campaigns.

I excel at designing layouts, directing photo shoots, building persuasive decks for pitches, and guiding junior designers from concept to delivery. I thrive in collaborative environments and am passionate about producing work that resonates with audiences and drives business results.

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Language

English
Fluent

Work Experience

Associate Creative Director & Art Director at Oliver Agency
December 1, 2021 - July 1, 2025
Lead always-on social content across 12 brands; design & shoot approved content; creative direction for lo-fi content shoots; prepare creative decks for pitches and client presentations; present and lead internal and client presentations; oversee junior creatives.
Art Director at Innocean Worldwide Canada
August 1, 2021 - December 1, 2021
Ideate for creative campaigns; design layouts to fit within brand guidelines; oversee production once preliminary concept is approved; art direct photoshoots.
Art Director & Digital Designer at Publicis Groupe Toronto
May 1, 2015 - August 1, 2021
Ideate for creative campaigns for digital, social & print; design social and digital layouts for rich-media, pre-rolls, social posts, and billboards; oversee production once preliminary concept is approved; art direct small photo shoots for social posts; manage and create presentations for new business pitches; present concepts internally and to clients.
Design Intern at Publicis Groupe Toronto
January 1, 2015 - May 1, 2015
Production design for digital banners & social posts; prepare creative decks for presentation.

Education

Bachelor's Degree in Creative Advertising at Humber College
September 1, 2013 - January 1, 2015
Graphic Design Advanced Diploma at Fanshawe College
September 1, 2007 - January 1, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet