Apparel merchandising and design professional with hands-on experience styling bridal clients and leading social content across Instagram, TikTok, Facebook, and Pinterest. Skilled in coordinating campaigns and shoots, updating eCommerce/web presence, and producing polished visuals for brand storytelling.

Alexa Robinson

Apparel merchandising and design professional with hands-on experience styling bridal clients and leading social content across Instagram, TikTok, Facebook, and Pinterest. Skilled in coordinating campaigns and shoots, updating eCommerce/web presence, and producing polished visuals for brand storytelling.

Available to hire

Apparel merchandising and design professional with hands-on experience styling bridal clients and leading social content across Instagram, TikTok, Facebook, and Pinterest. Skilled in coordinating campaigns and shoots, updating eCommerce/web presence, and producing polished visuals for brand storytelling.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Beginner

Work Experience

Fundraiser at CADS-SAMDA Fashion Event, College of Human Sciences
August 1, 2025 - May 1, 2026
Correspond with sponsors and local businesses to form partnerships and support event benefits. Raise over $10,000 within an 8-month period. Allocate funds from promotional initiatives to creative, media, and modeling committees.
Buying Intern at Shop the Mint
June 1, 2025 - August 1, 2025
Cross-sell by writing item descriptions, tagging, and managing Shopify product listings for 25–100 pieces daily. Reorganize the styling closet by checking in top samples and sending items back to the warehouse. Maintain the Mint Julep website and market specific items through ongoing promotions.
Stylist & Social Media Manager at Birch On Main Bridal
May 1, 2025 - Present
Provide styling and design services to brides and wedding parties. Manage the shop website and Google presence by updating upcoming events and relevant information. Plan, film, edit, and upload content across Instagram, TikTok, Facebook, Pinterest, and more. Coordinate styled shoots, trunk shows, and related campaigns for the bridal industry.
Publicist at The Oaks Agency
January 1, 2025 - December 1, 2025
Craft brand content including press releases for distribution to social media and news outlets. Support positive publicity by driving engagement between the public and the company. Collaborate with graphic design, social media, and account management teammates on ongoing projects.
Senior Editor at SWATCH Magazine, Apparel Merchandising & Design Association (AMDA)
April 1, 2024 - April 1, 2025
Wrote and edited features for the SWATCH by AMDA blog and the annual physical magazine. Studied aspects of the fashion industry and fact-checked information before publishing.
Secretary at Auburn Thrift Club, Auburn University
March 1, 2024 - May 31, 2026
Collaborate with local groups on sustainability projects and keep members informed of related activities. Oversee marketing and event-planning committee activities to support email newsletter communication. Create content using Canva and Adobe Creative Suite for multiple social media platforms.

Education

Bachelor of Science in Apparel Merchandising, Design, and Production Management (Minor in Business) at Auburn University
August 1, 2022 - August 1, 2026

Qualifications

Fashion Designer Certification by IAP Career College
January 1, 2024 - March 1, 2024

Industry Experience

Retail, Media & Entertainment, Education, Non-Profit Organization, Consumer Goods, Wholesale & Distribution
    Birch On Main Bridal Instagram
    Birch On Main Bridal's Instagram page since I gained control of the account. branding graphicdesigner fashion apparel bridal weddingindustry