alex chatpaitoon
Alex is currently working as a Marketing Manager at iFLYTEK, overseeing marketing in Southeast Asia. As the first international hire, she leads marketing efforts across the region.
About
Alex is currently working as a Marketing Manager at iFLYTEK, overseeing marketing in Southeast Asia. As the first international hire, she leads marketing efforts across the region. Before joining iFLYTEK, Alex worked at TechNode Global as the Community and Partnership Lead, where she played a pivotal role in bridging the Southeast Asia and China tech startup ecosystems. She supported the expansion of TechNode, a Series B startup in Southeast Asia, and managed community building, events, marketing, business development, and operations across APAC.
Previously, Alex was part of the team that established the Plug and Play Tech Center office in Bangkok in 2020, launching the Smart Cities and Food and AgTech Batch programs. She also contributed to launching Nest.vc’s office in Bangkok in 2017, helping to kick off their FinTech and Agritech accelerator programs. At Nest.vc, Alex held multiple roles, including administration, startup sourcing, business development, marketing, facilitating POCs, and leading the accelerator program curriculum design.
Before diving into the APAC startup ecosystem, she started her career in marketing in the United States. She received a MA in Psychology and a BS in Marketing both in the United States.
- 10 years' experience
- Joined September 2025
Languages
- EnglishFluent
- ThaiFluent
Industry experience
- Software & Internet
- Media & Entertainment
- Education
- Professional Services
- Other
More experts in Bangkok, Thailand
Work experience· 7 roles
First executive hire in Thailand. Built Thailand's presence with partnerships and sales. Executed social media promotion strategies to increase TechNode Global’s brand awareness in the global market. Sourced startups globally for corporate clients across industry verticals. Introduced new organizational operations with clear roles and responsibilities to enhance day-to-day tasks.
First international hire. Develop and implement marketing strategies to increase brand awareness and lead generation across Southeast Asia. Plan and manage integrated campaigns including digital marketing, social media, content marketing, and events. Organize regional events to promote AI solutions and engage with potential customers. Draft press releases, media advisories, and other communications to promote company news, product launches, partnerships, and events.
Designed program curricula for accelerator programs. Facilitated over 50 deal flows between corporations and startups resulting in pilots. Built and maintained Plug and Play Thailand’s social media presence. Planned and executed program campaigns and co-marketing projects. Organized and participated in 40+ events generating 10 business leads. Managed startup ecosystem community in Thailand.
Education
Certifications and awards
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