Alexey Kochetov

Available to hire

Hi, I'm Alexey Kochetov, a senior-level SEO strategist with over 10 years of experience helping digital brands grow internationally.

About

Hi, I’m Alexey Kochetov, a senior-level SEO strategist with over 10 years of experience helping digital brands grow internationally. I specialize in technical SEO, content localization across multiple languages, and data-driven performance analytics, ensuring strategies align with key business outcomes like traffic and conversions.

I am passionate about solving complex SEO challenges and collaborating with diverse teams including developers, designers, and marketers worldwide. With hands-on experience in AI-driven content automation and technical audits, I enjoy creating sustainable growth in competitive markets while continuously optimizing user experience and SEO effectiveness.

  • 21 years' experience
  • Joined July 2025

Languages

  • EnglishFluent
  • RussianFluent
  • FrenchBeginner
  • Romanian, Moldavian, MoldovanBeginner

Industry experience

  • Professional Services
  • Software & Internet
  • Media & Entertainment
  • Energy & Utilities
  • Financial Services

Work experience· 5 roles

Founder / SEO & Digital Growth Consultant · alexeko.comJul 2015 – Present · 11 yrs 5 mos

Developed and executed SEO strategies for 240+ clients across various countries and industries. Led multilingual SEO programs to improve international visibility through localization, hreflang, and market-specific strategies. Conducted comprehensive technical SEO audits, resolving crawlability and performance issues. Built AI-assisted content pipelines for keyword research, briefing, and localization workflows. Created GA4 and Looker Studio dashboards aligning SEO insights with business KPIs. Coordinated SEO implementations across WordPress, Shopify, Webflow, and custom systems. Achieved sustained organic growth in competitive verticals. Ran A/B and multivariate experiments with UX and content teams to measure impacts on engagement and conversions.

Business Development Director · Softline GroupJan 2015 – Jul 2025 · 10 yrs 7 mos

Created and developed IT businesses to drive international expansion, including opening foreign offices and managing local teams (sales, technical, administrative, marketing). Managed strategic planning, budgeting, and team motivation to increase market share annually. Established partner networks with vendors, distributors, and developers. Contributed to the expansion and management of IT solutions and startups funded by the company. Streamlined business processes and bureaucracy to support international growth.

Project Manager, Business Development Department, Atlantic Region · Gazprom ExportJun 2008 – Jul 2025 · 17 yrs 2 mos

Conducted negotiations related to the Schtokman gas field development project and LNG supply to the Atlantic region countries.

Chief Manager, International Department · TransmashholdingDec 2007 – Jul 2025 · 17 yrs 8 mos
Program Coordinator · Carnegie Moscow CenterMay 2005 – Jul 2025 · 20 yrs 3 mos

Education

BA · MGIMO University, Moscow, Russia1998 – 2003

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