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Hi, I’m Alex Herman, a strategist and creator who independently grew an Instagram account to 100M+ views and built ThinkFirst Studios as a creator-brand strategy studio built on one rule: Strategy First. Always. I design brand strategies and growth programs across Instagram, TikTok, and YouTube, turning bold ideas into scalable content systems. I blend storytelling, social media, and video production to help brands and creators build lasting audiences.…Hi, I’m Alex Herman, a strategist and creator who independently grew an Instagram account to 100M+ views and built ThinkFirst Studios as a creator-brand strategy studio built on one rule: Strategy First. Always. I design brand strategies and growth programs across Instagram, TikTok, and YouTube, turning bold ideas into scalable content systems. I blend storytelling, social media, and video production to help brands and creators build lasting audiences.

Alex Herman

Content Creator, Creative Director, Brand Strategist, +2

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Hi, I’m Alex Herman, a strategist and creator who independently grew an Instagram account to 100M+ views and built ThinkFirst Studios as a creator-brand strategy studio built on one rule: Strategy First. Always. I design brand strategies and growth programs across Instagram, TikTok, and YouTube, turning bold ideas into scalable content systems. I blend storytelling, social media, and video production to help brands and creators build lasting audiences.…Hi, I’m Alex Herman, a strategist and creator who independently grew an Instagram account to 100M+ views and built ThinkFirst Studios as a creator-brand strategy studio built on one rule: Strategy First. Always. I design brand strategies and growth programs across Instagram, TikTok, and YouTube, turning bold ideas into scalable content systems. I blend storytelling, social media, and video production to help brands and creators build lasting audiences.

Available to hire

Hi, I’m Alex Herman, a strategist and creator who independently grew an Instagram account to 100M+ views and built ThinkFirst Studios as a creator-brand strategy studio built on one rule: Strategy First. Always.

I design brand strategies and growth programs across Instagram, TikTok, and YouTube, turning bold ideas into scalable content systems. I blend storytelling, social media, and video production to help brands and creators build lasting audiences.

Skills

Copywriting

Experience Level

Copywriting

Expert

Language

English

Fluent

Spanish; Castilian

Intermediate

Work Experience

Founder / Strategist / Content Creator at ThinkFirst Studios

July 1, 2024 - Present

Founder of ThinkFirst Studios — a creator brand strategy studio built on one rule: Strategy First. Always. Led social media growth, content production, and multi-platform campaigns; built brand strategy, creator growth framework, and paid/organic media assets for multiple verticals. Created and managed social media content, videos, and brand visuals; scripted and directed shot lists and edited promotional and engagement-driven video content using Premiere Pro and CapCut.