I’m a digital marketing strategist with a passion for helping purpose-driven brands connect with their audiences through authentic storytelling and data-driven campaigns. With experience spanning social media management, content creation, media buying, email marketing, PR, and brand strategy, I build cohesive marketing ecosystems that inspire engagement and drive measurable growth. I’ve worked with brands in wellness, beauty, lifestyle, and sustainability, crafting strategies that feel as good as they perform. My approach blends creativity with analytics — balancing meaningful messaging with smart optimization. When I’m not building campaigns, you’ll likely find me exploring the Sea to Sky or brainstorming my next creative idea over coffee. If you’re looking for marketing support that’s strategic, genuine, and results-focused, let’s connect.

Alicia Arnold

I’m a digital marketing strategist with a passion for helping purpose-driven brands connect with their audiences through authentic storytelling and data-driven campaigns. With experience spanning social media management, content creation, media buying, email marketing, PR, and brand strategy, I build cohesive marketing ecosystems that inspire engagement and drive measurable growth. I’ve worked with brands in wellness, beauty, lifestyle, and sustainability, crafting strategies that feel as good as they perform. My approach blends creativity with analytics — balancing meaningful messaging with smart optimization. When I’m not building campaigns, you’ll likely find me exploring the Sea to Sky or brainstorming my next creative idea over coffee. If you’re looking for marketing support that’s strategic, genuine, and results-focused, let’s connect.

Available to hire

I’m a digital marketing strategist with a passion for helping purpose-driven brands connect with their audiences through authentic storytelling and data-driven campaigns. With experience spanning social media management, content creation, media buying, email marketing, PR, and brand strategy, I build cohesive marketing ecosystems that inspire engagement and drive measurable growth.

I’ve worked with brands in wellness, beauty, lifestyle, and sustainability, crafting strategies that feel as good as they perform. My approach blends creativity with analytics — balancing meaningful messaging with smart optimization.

When I’m not building campaigns, you’ll likely find me exploring the Sea to Sky or brainstorming my next creative idea over coffee. If you’re looking for marketing support that’s strategic, genuine, and results-focused, let’s connect.

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Language

English
Fluent

Work Experience

Marketing & Brand Communications Coordinator at Esthetics Plus
July 1, 2024 - July 1, 2024
Managed marketing and brand communications across online and offline channels, including social media, email marketing, and public relations. Conducted seminars on social media knowledge and strategy to enhance team performance. Built and managed affiliate program to promote products within esthetics and beauty communities online.
Marketing & PR Manager at Inspired Travel Group / Inspired Corporate Travel
June 29, 2024 - November 7, 2025
Developed brand voice and visual identity, managed all client-facing communications, public relations outreach, thought leadership writing for CEO, media buying, digital marketing strategy, content creation, social media, and more.
Digital Marketing Specialist at Hello Alicia Digital Marketing
September 30, 2017 - Present
Freelance specializing in digital strategy, content creation, social media, media buying, email marketing, and PR.

Education

Diploma in Business Administration - Marketing Skills at Southern Alberta Institute of Technology
January 1, 2015 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Retail, Wholesale & Distribution, Professional Services, Healthcare, Travel & Hospitality