Senior Graphic Designer with 11 years of experience delivering high-impact visual solutions across FMCG, nicotine products, packaging, and branding. Led 1,000+ projects for 50+ brands across GCC, Europe, North America, Asia, and the Middle East. Specialized in packaging & label design, brand identity, rebranding, and retail-focused visuals. Proven track record in driving sales growth, strengthening brand recognition, and executing successful international product launches.

Alireza Adineh

Senior Graphic Designer with 11 years of experience delivering high-impact visual solutions across FMCG, nicotine products, packaging, and branding. Led 1,000+ projects for 50+ brands across GCC, Europe, North America, Asia, and the Middle East. Specialized in packaging & label design, brand identity, rebranding, and retail-focused visuals. Proven track record in driving sales growth, strengthening brand recognition, and executing successful international product launches.

Available to hire

Senior Graphic Designer with 11 years of experience delivering high-impact visual solutions across FMCG, nicotine products, packaging, and branding. Led 1,000+ projects for 50+ brands across GCC, Europe, North America, Asia, and the Middle East. Specialized in packaging & label design, brand identity, rebranding, and retail-focused visuals. Proven track record in driving sales growth, strengthening brand recognition, and executing successful international product launches.

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Language

Persian
Fluent
English
Advanced

Work Experience

Senior Graphic Designer / Head of Design at Onsite
December 2, 2021 - April 2, 2023
Led premium packaging and visual identity for 25+ FMCG products over 12 months; aligned brand visuals across marketing, sales, and retail channels; steered a 4-person design team; contributed to global retail activations and a measurable boost in distribution.
Senior Graphic Designer at Onsite
May 1, 2023 - September 30, 2023
Drove packaging and identity for multiple brands within 18 months, including Europe-formulated skincare and beverage SKUs; unified brand visuals across 100+ retail touchpoints; supervised 2-3 designers.
Senior Graphic Designer at Onsite
October 1, 2023 - January 31, 2024
Continued leading design initiatives, created social media visuals, outdoor ads, and retail graphics; supported brand relaunch and in-store merchandising; expanded store presence to 100+ outlets.
Head Designer at Onsite
February 2, 2024 - December 2, 2024
Directed design unit, delivering social media visuals, outdoor campaigns across 20 cities, and 80+ pharmacies; established brand systems and packaging for 20+ products; supported exhibition and event assets.
Senior Graphic Designer / Head of Design at Onsite
January 1, 2025 - Present
Current role leading end-to-end design strategy across packaging, branding, and retail assets; steering global campaigns and cross-functional collaboration with 10+ stakeholders.
Senior Graphic Designer / Head of Design Portfolio
January 1, 2025 - Present
Structured premium packaging and visual identity systems for 25+ FMCG products over a 12-month period, driving shelf impact and cohesive storytelling. Aligned visuals across marketing and sales with 10+ stakeholders, producing 9+ brochures, 30+ newsletters, 10+ banners, 15+ Instagram posts and 20+ stories. Directed a 4-person design unit and helped expand brand presence across 100+ supermarkets. Designed packaging and brand systems for 20+ vape products and nicotine lines, contributing to post-launch revenue growth. Directed 14 high-end 3D product visualization animations for product launches; awarded Best Vape Visuals at Vape Show Dubai (2024).
Senior Graphic Designer
October 1, 2023 - January 1, 2024
Onsite design work across packaging, branding, and retail graphics for UAE activations. Produced 70+ social media illustrations and 100+ Instagram stories, plus banners and outdoor assets across 20 cities and 80+ pharmacies. Maintained consistent brand identity across digital and print touchpoints, enabling 100+ store placements.
Senior Graphic Designer
May 1, 2023 - September 1, 2023
Conceptualized and developed packaging, labels, and brand identity for 14 European-formulated skincare products over 10 months. Directed a 4-person design unit with social media visuals, outdoor ads, and retail graphics. Executed 50+ posts, 120+ stories, billboards, and banners across 20 cities and 80+ pharmacies.
Senior Graphic Designer / Lead Designer
December 1, 2021 - April 1, 2023
Onsite, led design across packaging, branding, and retail campaigns for multiple brands; maintained brand identity across digital platforms and physical touchpoints. Produced 70+ social assets, 30+ newsletters, 10+ banners, and 100+ stories. Managed three brands: Asia Gold Jewelry (UAE), City Hypermarket (Qatar), and Spring – Fruit & Vegetable Wholesaler (Qatar).
Head Designer
February 1, 2024 - December 1, 2024
Onsite, full-time: standardized visual systems across 20+ retail stores and 5 major gas station networks; directed design for packaging, in-store graphics, and event materials. Led cross-team collaboration to deliver cohesive brand visuals and 70+ social posts and 30+ campaigns.
Senior Graphic Designer / Lead Designer
May 1, 2017 - October 1, 2021
Created packaging, bottles, and labels for Iran’s first German-formulated isotonic (7 flavors) and hypotonic (2 flavors) sports drinks; supported brand relaunch, achieving 500,000 bottles sold within 12 months and establishing #1 market position with 35% profitability. Awarded Best Sports Product of 2019 in Iran for design and brand impact. Art-directed and designed 14 high-end 3D product visualization animations; Solo Exhibition: created a 20-poster series for three Anton Chekhov novels. Implemented H2GO branding, including logo, identity, and stickers for water-dispensing machines showcased at 5 events in Canada.
Senior Graphic Designer / Lead Designer at Dynamin - Sports Beverage Factory
May 1, 2017 - October 1, 2021
Created packaging, bottles, and labels for Iran's first German-formulated isotonic (7 flavors) and hypotonic (2 flavors) drinks. Led visual identity revamp during brand relaunch; contributed to 500,000 bottles sold within 12 months, 35% profit margin, and #1 market position in Iran’s sports drink category.
Senior Graphic Designer
December 1, 2021 - April 1, 2023
Onsite, Full-Time
Senior Graphic Designer / Lead Designer
October 1, 2023 - January 1, 2024
Onsite, Full-Time

Education

Bachelor's Degree in Graphic Design at University of Tehran
January 1, 2017 - January 1, 2021
Associate's Degree in Graphic Design at Tehran Fine Arts School
January 1, 2013 - January 1, 2017
Bachelor’s Degree in Graphic Design at University of Tehran
January 1, 2017 - January 1, 2021
Associate’s Degree in Graphic Design at Tehran Fine Arts School
January 1, 2013 - January 1, 2017
Bachelor’s Degree in Graphic Design at University of Tehran
January 1, 2017 - January 1, 2021
Associate's Degree in Graphic Design at Tehran Fine Arts School
January 1, 2013 - January 1, 2017

Qualifications

Adobe Certified Professional Artist – Expertise in Graphic Design Tools
January 1, 2023 - December 28, 2025
Adobe Certified Professional Artist – Expertise in Graphic Design Tools
January 1, 2023 - February 10, 2026
Professional Member, Iranian Graphic Designers Association (IGDA Iran)
January 1, 2022 - February 10, 2026
Commercial Visual Design Course – Sooreh University of Art
January 1, 2020 - January 1, 2021
Adobe Graphic Design Course – Tehran Institute of Technology
January 1, 2019 - February 10, 2026
Adobe Certified Professional Artist – Expertise in Graphic Design Tools
January 1, 2023 - February 12, 2026
Professional Member, Iranian Graphic Designers Association (IGDA Iran)
January 1, 2022 - February 12, 2026
Commercial Visual Design Course – Sooreh University of Art
January 1, 2020 - January 1, 2021
Adobe Graphic Design Course – Tehran Institute of Technology
January 1, 2019 - February 12, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Professional Services, Retail, Manufacturing, Other