Creative and strategy-driven Social Media Manager and Content Strategist with experience managing UGC-focused accounts and supporting marketing initiatives. Skilled in content planning, social media management, graphic design, creative direction, and developing content strategies. Currently pursuing a BA in Advertising Arts (Major in Corporate Design), focused on combining strategy with visual communication to help brands grow through engaging, consistent, and performance-informed digital content.

Niña Allaiza Salonoy

Creative and strategy-driven Social Media Manager and Content Strategist with experience managing UGC-focused accounts and supporting marketing initiatives. Skilled in content planning, social media management, graphic design, creative direction, and developing content strategies. Currently pursuing a BA in Advertising Arts (Major in Corporate Design), focused on combining strategy with visual communication to help brands grow through engaging, consistent, and performance-informed digital content.

Available to hire

Creative and strategy-driven Social Media Manager and Content Strategist with experience managing UGC-focused accounts and supporting marketing initiatives. Skilled in content planning, social media management, graphic design, creative direction, and developing content strategies.

Currently pursuing a BA in Advertising Arts (Major in Corporate Design), focused on combining strategy with visual communication to help brands grow through engaging, consistent, and performance-informed digital content.

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Work Experience

Social Media Manager at Nizu Baby
January 1, 2026 - Present
Managed the brand’s social media presence across Facebook, Instagram, TikTok, and Threads. Planned and developed monthly content calendars, content strategies, and posting schedules. Created and designed social media content including graphics, carousels, reels, captions, and campaign materials aligned with the brand’s identity, target audience, and marketing goals. Monitored content performance and audience engagement to guide future content decisions while maintaining brand voice, visual identity, and consistency across platforms.
Marketing Intern at Vantrippers Travel and Tour
January 1, 2025 - Present
Assisted with marketing and promotional initiatives by supporting content and creative development for marketing activities. Contributed creative ideas for brand and promotional materials in support of campaigns and outreach.
Social Media Manager — KarelJane UGC at Private Employer
January 1, 2023 - January 1, 2024
Managed the social media presence of a UGC-focused account. Planned and developed social media content and creative concepts, creating visual content aligned with the account’s overall direction. Developed engagement-focused content ideas to encourage audience interaction and maintained consistency across social media content and communications.

Education

BA Advertising Arts (Major in Corporate Design) at University of Santo Tomas
January 1, 2024 - January 1, 2028
STEM Scholar at Xavier Nuvali
January 1, 2018 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Travel & Hospitality