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Allison is an event strategist and producer with deep experience bringing large-scale events and consumer-facing brand activations to life. She has led the end-to-end production of experiences ranging from high-profile conferences to immersive activations and pop-ups, translating creative briefs into seamless, on-the-ground execution. Known for her ability to navigate complex stakeholder environments, Allison excels at vendor management, timeline ownership, and delivering smart, creative solutions in fast-paced settings. Her work is grounded in crafting memorable, audience-first experiences that strengthen brand connection and elevate every touchpoint.…Allison is an event strategist and producer with deep experience bringing large-scale events and consumer-facing brand activations to life. She has led the end-to-end production of experiences ranging from high-profile conferences to immersive activations and pop-ups, translating creative briefs into seamless, on-the-ground execution. Known for her ability to navigate complex stakeholder environments, Allison excels at vendor management, timeline ownership, and delivering smart, creative solutions in fast-paced settings. Her work is grounded in crafting memorable, audience-first experiences that strengthen brand connection and elevate every touchpoint.

Allison Taylor

Creative Producer, Production Manager, Content Producer, +2

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Allison is an event strategist and producer with deep experience bringing large-scale events and consumer-facing brand activations to life. She has led the end-to-end production of experiences ranging from high-profile conferences to immersive activations and pop-ups, translating creative briefs into seamless, on-the-ground execution. Known for her ability to navigate complex stakeholder environments, Allison excels at vendor management, timeline ownership, and delivering smart, creative solutions in fast-paced settings. Her work is grounded in crafting memorable, audience-first experiences that strengthen brand connection and elevate every touchpoint.…Allison is an event strategist and producer with deep experience bringing large-scale events and consumer-facing brand activations to life. She has led the end-to-end production of experiences ranging from high-profile conferences to immersive activations and pop-ups, translating creative briefs into seamless, on-the-ground execution. Known for her ability to navigate complex stakeholder environments, Allison excels at vendor management, timeline ownership, and delivering smart, creative solutions in fast-paced settings. Her work is grounded in crafting memorable, audience-first experiences that strengthen brand connection and elevate every touchpoint.

Available to hire

Allison is an event strategist and producer with deep experience bringing large-scale events and consumer-facing brand activations to life. She has led the end-to-end production of experiences ranging from high-profile conferences to immersive activations and pop-ups, translating creative briefs into seamless, on-the-ground execution. Known for her ability to navigate complex stakeholder environments, Allison excels at vendor management, timeline ownership, and delivering smart, creative solutions in fast-paced settings. Her work is grounded in crafting memorable, audience-first experiences that strengthen brand connection and elevate every touchpoint.

Skills

Branding

Experience Level

Branding

Expert

Language

English

Fluent

Work Experience

Senior Manager, Marketing & Engagement at National Geographic Society

May 1, 2014 - November 1, 2021

Led end-to-end development of high-impact, audience-centric experiences for National Geographic Society, including the annual conference and multiple specialty events, with a multi-million-dollar budget. Translated organizational objectives into cohesive on-site experiences, coordinating cross-functional teams across marketing, content, operations, and external partners to deliver immersive environments that connect attendees, stakeholders, and sponsors. Implemented data-informed improvements that boosted attendee satisfaction and ROI over three years.

Emergency Management Consultant / Proposal Coordinator at Witt O'Brien's

March 1, 2011 - April 1, 2014

Coordinated logistics for high-profile government and private-sector events, developed emergency management plans, and led proposal development for 200+ bids; collaborated with subject-matter experts and senior leadership to deliver compliant, compelling submissions; ensured seamless execution and client satisfaction.

Event Engagement Manager (Promoted from Event Strategy Lead) at Society for Human Resource Management (SHRM)

December 1, 2021 - Present

Shape and deliver high-impact, audience-centric event experiences for the world’s largest HR association, including the annual conference (25,000+ attendees) and various specialty events; drive end-to-end event strategy, branding, production, and immersive spatial design; serve as a strategic connector across cross-functional teams and external vendors; manage multi-million-dollar budgets, timelines, and workflows, driving a year-over-year increase in attendee satisfaction.