Ana Lousada

Available to hire

Hi, I’m Ana Lousada, a Portuguese native communications specialist with a focus on digital content, CRM and coordinating cross-channel campaigns for PT-speaking audiences in Portugal.

About

Hi, I’m Ana Lousada, a Portuguese native communications specialist with a focus on digital content, CRM and coordinating cross-channel campaigns for PT-speaking audiences in Portugal. I love localising content for the Portuguese market, ensuring linguistic accuracy and cultural relevance, and working with multi-disciplinary teams to deliver cohesive digital strategies. I’ve supported Portuguese audiences for Spanish companies, aligning communication and digital presence across websites, email and social media to boost engagement and user experience.
In my roles I’ve developed localisation strategies, led SEO-driven content creation, and managed multi-channel campaigns, always aiming for clear messaging and collaborative teamwork that resonates with Portuguese-speaking communities.

  • 13 years' experience
  • Joined April 2026

Languages

  • PortugueseFluent
  • Spanish; CastilianAdvanced
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Professional Services

Work experience· 7 roles

Content & CRM Copywriting Specialist · Content BoxJan 2023 – Jan 2026 · 3 yrs 1 mo

Development and adaptation of digital content and CRM communications across websites, email marketing and social platforms for Portuguese-speaking audiences. Creation and optimization of SEO-driven content aligned with audience behavior and search trends in the Portuguese market. Planning and coordination of multi-channel content calendars supporting digital communications strategies.

Digital Marketing & E-commerce Manager · Isauro Neves FerreiraJan 2021 – Dec 2023 · 3 yrs

Management of digital content and online communication across websites and social channels; development of content strategies to improve customer engagement and digital user experience; coordination between marketing, commercial and operational teams to align communication and digital presence for the Portuguese market.

Digital Marketing & E-commerce ManagerJan 2021 – Jan 2023 · 2 yrs 1 mo

Management of digital content and online communication across website and social channels. Development of content strategies aimed at improving customer engagement and digital user experience. Coordination between marketing, commercial and operational teams to align communication and digital presence.

Coordinator of Commercial Partnerships & Brand Integrations · Freemantle PortugalJan 2014 – Dec 2014 · 1 yr
Commercial Partnerships & Brand Integrations Coordinator · Fremantle PortugalJan 2014 – Jan 2014 · 1 mo
Digital Marketing & SEO Specialist · BodaclickJan 2010 – Jan 2013 · 3 yrs 1 mo
Country Manager (Portugal) & Account Director · N&C AdvertisingJan 2005 – Jan 2010 · 5 yrs 1 mo

Education

Bachelor's Degree in Advertising & Marketing · Escola Superior de Comunicação Social, Lisboa1997 – 2001
Bachelor's Degree in Advertising & Marketing · Escola Superior de Comunicação Social, Lisboa2030 – 2026

Certifications and awards· 5

CCPT Teaching Certificate2030 – 2013
Google Ads Basic2030 – 2026
Accounting & Taxation2009
Google Ads Basic Certification2030 – 2026

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