I’m an analytics- and growth-driven digital marketing professional with 9+ years of experience building integrated acquisition strategies that improve organic visibility, increase qualified leads, and drive revenue across B2B, B2C, SaaS, eCommerce, agency, and media environments. I specialize in SEO (including technical and enterprise SEO), paid search and social, affiliate and partner marketing, CRO, and marketing automation—using data to guide decisions and iterate toward measurable results. Across roles from full-service digital marketing to performance and eCommerce growth consulting, I’ve led multi-channel programs, built dashboards in GA4/Looker Studio, and partnered closely with design, engineering, sales, and leadership to deliver consistent KPI wins. I’m known for combining creative execution with rigorous analysis—optimizing campaigns, landing pages, and customer journeys to strengthen brand authority, improve conversion rates, and maximize return on ad spend.

Ali Alsudani

I’m an analytics- and growth-driven digital marketing professional with 9+ years of experience building integrated acquisition strategies that improve organic visibility, increase qualified leads, and drive revenue across B2B, B2C, SaaS, eCommerce, agency, and media environments. I specialize in SEO (including technical and enterprise SEO), paid search and social, affiliate and partner marketing, CRO, and marketing automation—using data to guide decisions and iterate toward measurable results. Across roles from full-service digital marketing to performance and eCommerce growth consulting, I’ve led multi-channel programs, built dashboards in GA4/Looker Studio, and partnered closely with design, engineering, sales, and leadership to deliver consistent KPI wins. I’m known for combining creative execution with rigorous analysis—optimizing campaigns, landing pages, and customer journeys to strengthen brand authority, improve conversion rates, and maximize return on ad spend.

Available to hire

I’m an analytics- and growth-driven digital marketing professional with 9+ years of experience building integrated acquisition strategies that improve organic visibility, increase qualified leads, and drive revenue across B2B, B2C, SaaS, eCommerce, agency, and media environments. I specialize in SEO (including technical and enterprise SEO), paid search and social, affiliate and partner marketing, CRO, and marketing automation—using data to guide decisions and iterate toward measurable results.

Across roles from full-service digital marketing to performance and eCommerce growth consulting, I’ve led multi-channel programs, built dashboards in GA4/Looker Studio, and partnered closely with design, engineering, sales, and leadership to deliver consistent KPI wins. I’m known for combining creative execution with rigorous analysis—optimizing campaigns, landing pages, and customer journeys to strengthen brand authority, improve conversion rates, and maximize return on ad spend.

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Experience Level

Expert
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Intermediate
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Work Experience

Digital Marketing Consultant at Apex Growth Marketing
July 1, 2024 - March 31, 2026
Served as lead digital marketing consultant for 18+ clients, delivering integrated growth strategies that increased average annual revenue by 38%. Designed enterprise SEO roadmaps improving organic search traffic by an average of 72% while securing first-page Google rankings for 500+ high-value commercial keywords. Directed multichannel paid advertising across Google Ads, Microsoft Advertising, Meta Ads, LinkedIn Ads, Pinterest Ads, and YouTube Ads, managing annual media budgets over $3.5M. Increased average ROAS by 41% using advanced audience segmentation, conversion tracking, bid optimization, and continuous A/B testing. Built scalable affiliate marketing programs using Impact, CJ Affiliate, ShareASale, Awin, Rakuten Advertising, and Amazon Associates, increasing partner-generated revenue by 57%. Developed content strategies producing a 64% increase in qualified inbound leads through SEO-focused blogs, landing pages, pillar content, and video assets. Produced and optimized 300+ marke
Senior Digital Marketing Manager at North Star Digital Solutions
May 1, 2023 - June 30, 2024
Directed integrated digital marketing strategies for a portfolio of 20+ regional and national clients, consistently exceeding client growth and revenue objectives. Managed a multi-channel marketing budget of $2.8M+ annually, optimizing investment across SEO, PPC, paid social, affiliate marketing, email marketing, and content initiatives. Increased average client organic traffic by 67% through enterprise SEO, technical optimization, content expansion, and authority-building campaigns. Improved average ROAS by 39% through campaign restructuring, audience segmentation, bid optimization, and creative testing. Led digital transformation initiatives standardizing campaign reporting, KPI tracking, and performance forecasting across business units. Supervised a multidisciplinary team of 12 professionals spanning SEO, PPC, content, design, analytics, and marketing coordination. Introduced marketing automation processes reducing manual campaign management time by 40% while improving operational
Growth Marketing Manager at Catalyst Commerce Solutions
March 1, 2022 - April 30, 2023
Led cross-functional growth marketing initiatives across SEO, paid media, email marketing, affiliate partnerships, and content marketing, increasing overall marketing-generated revenue by 42% year over year. Developed full-funnel customer acquisition strategy that increased qualified inbound leads by 58% while reducing customer acquisition cost by 19%. Managed annual marketing budgets exceeding $1.4M, allocating spend across Google Ads, Meta Ads, LinkedIn Ads, affiliate marketing, and organic growth initiatives. Implemented advanced marketing automation workflows using HubSpot and ActiveCampaign to increase lead-to-customer conversion rate by 26%. Launched A/B testing initiatives for landing pages, email sequences, and checkout experiences, improving website conversion rate by 22%. Expanded organic search visibility by 61% using technical SEO enhancements, topic clustering, and high-authority backlink acquisition. Built executive KPI dashboards in GA4, Looker Studio, and CRM reporting,
Video Marketing Manager at Elevate Media Group
January 1, 2021 - February 28, 2022
Directed end-to-end video marketing strategies across 30+ client accounts, producing campaigns generating 11M+ combined video views across YouTube, Facebook, Instagram, LinkedIn, and TikTok. Increased average YouTube organic traffic by 63% through keyword research, channel optimization, playlist development, and audience retention improvements following YouTube SEO best practices. Produced and managed 240+ marketing videos including product demos, customer testimonials, educational content, promotional campaigns, and brand storytelling. Developed SEO-optimized video titles, descriptions, tags, chapters, and thumbnails to raise average CTR by 24%. Managed YouTube advertising campaigns with annual budgets over $600,000, improving completion rates by 29% while lowering average cost per view by 18%. Created editorial calendars aligned to product launches, seasonal promotions, and lead generation initiatives; reduced project turnaround time by 26% through collaboration on scripts, storyboar
Affiliate Marketing Manager at Summit Growth Partners
November 1, 2019 - December 31, 2020
Managed affiliate marketing programs for 12 national eCommerce and SaaS clients, overseeing publisher recruitment, partner relationships, and performance optimization. Increased affiliate-generated revenue by 74% year over year through expanding publisher partnerships, optimizing commission structures, and launching targeted promotional campaigns. Recruited 230+ affiliate partners including bloggers, content creators, influencers, co-op publishers, and comparison websites. Administered affiliate platforms (Impact, CJ Affiliate, ShareASale, Awin, Rakuten Advertising, Amazon Associates) to ensure accurate tracking and timely partner support. Negotiated agreements that reduced customer acquisition costs by 21% while increasing partner profitability. Built performance dashboards using GA4, Looker Studio, and Excel for real-time visibility into revenue, conversions, EPC, and ROI. Collaborated with SEO, content, and paid media teams on integrated campaigns, increasing affiliate conversion ra
SEO Specialist (eCommerce SEO) at Peach State Commerce
September 1, 2018 - October 31, 2019
Led SEO strategy for five eCommerce websites, generating 1.5M+ annual organic sessions. Increased organic revenue by 56% through technical SEO improvements, strategic keyword targeting, and optimized product/category architecture. Improved first-page Google rankings for 320+ commercial-intent keywords, increasing qualified traffic and product sales. Planned internal linking to improve crawl efficiency and raised indexed pages by 35%. Optimized 2,400+ product pages by improving metadata, structured data, product descriptions, and image optimization. Implemented schema markup to improve rich results and increase organic CTR by 18%. Conducted backlink outreach to earn 150+ quality referring domains and strengthened domain authority. Worked with merchandising and development to improve Core Web Vitals, reducing average page load time from 4.6s to 2.1s. Built automated executive dashboards in Looker Studio, GA4, and Search Console, reducing manual reporting time by 60%, and trained junior m
Digital Marketing Specialist at BrightPeak Digital
June 1, 2017 - August 31, 2018
Managed digital marketing campaigns for a portfolio of 25+ SMB clients across healthcare, legal, home services, real estate, and eCommerce. Improved average organic web traffic by 48% in 12 months via on-page SEO, technical optimization, and keyword-focused content strategy. Conducted technical SEO audits using Screaming Frog, Google Search Console, and SEMrush to identify crawl errors, duplicate content, broken links, redirect issues, and indexing problems. Produced and optimized 180+ SEO-friendly landing pages, blogs, and service pages to support lead generation. Managed Google Ads with combined annual budgets over $180,000, reducing average cost per conversion by 27% while improving CTR. Built conversion-focused landing pages using A/B testing and UX improvements, increasing inquiry submissions by 31%. Collaborated with designers, developers, copywriters, and account teams to deliver integrated campaigns; reported performance monthly using GA4 and Looker Studio and maintained client

Education

Bachelor of Business Administration (B.B.A.) in Marketing at Kennesaw State University
January 1, 2013 - May 1, 2017

Qualifications

Google Ads Search Certification
January 11, 2030 - September 7, 2026
Google Analytics Certification (GA4)
January 11, 2030 - September 7, 2026
HubSpot Content Marketing Certification
January 11, 2030 - September 7, 2026
HubSpot SEO Certification
January 11, 2030 - September 7, 2026
SEMrush SEO Toolkit Certification
January 11, 2030 - September 7, 2026
Meta Certified Digital Marketing Associate
January 11, 2030 - September 7, 2026
LinkedIn Marketing Labs Certification
January 11, 2030 - September 7, 2026
Google Digital Garage – Fundamentals of Digital Marketing
January 11, 2030 - September 7, 2026
Google Tag Manager Fundamentals
January 11, 2030 - September 7, 2026
HubSpot Email Marketing Certification
January 11, 2030 - September 7, 2026
HubSpot Inbound Marketing Certification
January 11, 2030 - September 7, 2026
YouTube Channel Growth Certification
January 11, 2030 - September 7, 2026
Shopify Partner Academy Certification
January 11, 2030 - September 7, 2026

Industry Experience

Software & Internet, Retail, Professional Services, Real Estate & Construction, Healthcare, Financial Services, Media & Entertainment, Other