Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm Kainaat Alvi, a fashion designer and creative director with experience in streetwear, contemporary apparel, and culturally inspired fashion. I specialize in garment concept development, print and surface design, embroidery layouts, and translating brand briefs into production-ready garments, partnering with sourcing and production teams to bring ideas to life. My work blends traditional handwork techniques with modern silhouettes to create contemporary statements rooted in culture. My practice spans directing creative direction for multiple brands and ventures, including a culturally inspired fashion label and consultancy work. I lead with a collaborative approach—merging storytelling, visual identity, and production realities—while continuing to explore the intersection of South Asian aesthetics and global fashion opportunities, including styling for performances such as Coachella 2025.…I'm Kainaat Alvi, a fashion designer and creative director with experience in streetwear, contemporary apparel, and culturally inspired fashion. I specialize in garment concept development, print and surface design, embroidery layouts, and translating brand briefs into production-ready garments, partnering with sourcing and production teams to bring ideas to life. My work blends traditional handwork techniques with modern silhouettes to create contemporary statements rooted in culture. My practice spans directing creative direction for multiple brands and ventures, including a culturally inspired fashion label and consultancy work. I lead with a collaborative approach—merging storytelling, visual identity, and production realities—while continuing to explore the intersection of South Asian aesthetics and global fashion opportunities, including styling for performances such as Coachella 2025.

Kainaat Alvi

Designer, Stylist, Creative Director, +3





I'm Kainaat Alvi, a fashion designer and creative director with experience in streetwear, contemporary apparel, and culturally inspired fashion. I specialize in garment concept development, print and surface design, embroidery layouts, and translating brand briefs into production-ready garments, partnering with sourcing and production teams to bring ideas to life. My work blends traditional handwork techniques with modern silhouettes to create contemporary statements rooted in culture. My practice spans directing creative direction for multiple brands and ventures, including a culturally inspired fashion label and consultancy work. I lead with a collaborative approach—merging storytelling, visual identity, and production realities—while continuing to explore the intersection of South Asian aesthetics and global fashion opportunities, including styling for performances such as Coachella 2025.…I'm Kainaat Alvi, a fashion designer and creative director with experience in streetwear, contemporary apparel, and culturally inspired fashion. I specialize in garment concept development, print and surface design, embroidery layouts, and translating brand briefs into production-ready garments, partnering with sourcing and production teams to bring ideas to life. My work blends traditional handwork techniques with modern silhouettes to create contemporary statements rooted in culture. My practice spans directing creative direction for multiple brands and ventures, including a culturally inspired fashion label and consultancy work. I lead with a collaborative approach—merging storytelling, visual identity, and production realities—while continuing to explore the intersection of South Asian aesthetics and global fashion opportunities, including styling for performances such as Coachella 2025.

Available to hire

I’m Kainaat Alvi, a fashion designer and creative director with experience in streetwear, contemporary apparel, and culturally inspired fashion. I specialize in garment concept development, print and surface design, embroidery layouts, and translating brand briefs into production-ready garments, partnering with sourcing and production teams to bring ideas to life. My work blends traditional handwork techniques with modern silhouettes to create contemporary statements rooted in culture.

My practice spans directing creative direction for multiple brands and ventures, including a culturally inspired fashion label and consultancy work. I lead with a collaborative approach—merging storytelling, visual identity, and production realities—while continuing to explore the intersection of South Asian aesthetics and global fashion opportunities, including styling for performances such as Coachella 2025.

Skills

Adobe Illustrator

Adobe Photoshop

Fashion Design

Surface Pattern Design

Fashion Illustration

Experience Level

Adobe Illustrator

Expert

Adobe Photoshop

Expert

Fashion Design

Expert

Surface Pattern Design

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Freelance Fashion Consultant at Wear Zorsay NYC

April 1, 2025 - Present

Oversee quality control for ready-to-wear collections, provide creative direction on sampling and product development, refine silhouettes for the South Asian diaspora, and serve as a stylistic bridge between design and marketing to ensure alignment with brand ethos.

Creative Head & Co-Founder at Shop Sandooq

March 1, 2025 - Present

Founded a nostalgia-driven Pakistani fashion brand; designed seasonal collections; managed end-to-end merchandising, vendor coordination, and quality control; led digital marketing and content strategy; built a cohesive brand identity rooted in South Asian heritage.

Fashion Designer at INSEAD

April 1, 2024 - March 1, 2025

Designed bespoke fashion solutions for global executives and alumni campaigns; developed assets for visual storytelling and marketing; integrated contemporary cuts with cultural references for formal and editorial events.

Design Intern at Farah Talib Aziz

June 1, 2023 - July 1, 2023

Supported the design and sampling process for luxury bridal and formal wear; assisted in pattern making, embroidery layouts, and client fittings; collaborated on textile selection and moodboard development.

Co-Founder & Creative Director at Kainaat Ali & Co.

September 1, 2025 - Present

Co-founded a fashion design consultancy and led creative direction and design development across streetwear, contemporary, and occasion wear. Translated brand briefs into production-ready designs and collaborated with sourcing and production teams on fabrics, embellishments, and garment realization. Oversaw silhouette development, styling direction, and collection ideation for multiple projects, including a streetwear collaboration worn at Coach Ella 2025.

Fashion Consultant at Wear Zorsay NYC

April 1, 2025 - Present

Designed and developed a custom streetwear performance outfit for a South Asian heritage band performing at Coach Ella 2025. Oversaw production coordination and quality control, ensuring garment construction, fabric selection, and finish met the brand's design and performance requirements. Provided creative consulting, contributing design concepts, garment sketches, and development ideas aligned with the brand aesthetic and target audience. Worked closely on silhouette development and styling direction.

Co-Founder & Lead Designer at Shop Sandooq

March 1, 2025 - Present

Co-founded a South Asian culture-inspired fashion brand specializing in Pakistani couture and formal wear. Designed garments, embroidery layouts, and surface details aligned with traditional craftsman ship and contemporary couture aesthetics. Oversaw merchandising, production coordination, and vendor collaboration to ensure design concepts translated into finished garments.

Fashion Designer at Wear IN SEAD

April 1, 2024 - March 1, 2025

Led collection design and development for the brand, creating cohesive seasonal concepts through research, trend analysis, and moodboard development. Designed garments, print patterns, embroidery layouts, and surface details, while developing silhouettes and cuts aligned with the brand's aesthetic. Translated creative concepts into production-ready sketches and detailed design specifications, supporting the brand's ready-to-wear and campaign collections.

Creative Director & Lead Designer at Kainaat Ali & Co.

January 1, 2025 - Present

Lead creative direction and design development for apparel projects across streetwear, contemporary fashion, and occasion wear. Develop original garment concepts, print designs, and surface design sketches including embroidery layouts and khaakas for traditional handwork techniques such as dabka, zardozi, and resham. Translate brand briefs and moodboards into production-ready designs, technical sketches, and garment detailing for international and regional fashion brands. Contributed to the design and styling of a streetwear performance outfit worn at Coachella 2025, blending South Asian aesthetics with contemporary silhouettes. Collaborate with sourcing partners and production teams on fabric selection, embellishment development, and garment execution.

Creative Director & Co Founder at Shop Sandooq

March 1, 2025 - Present

Founded and launched a culturally inspired fashion label focused on relaxed South Asian aesthetics. Designed seasonal collections through moodboards, color development, and fabric sourcing. Managed merchandising, production coordination, and vendor communication. Developed digital brand identity and content direction for social platforms.