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Hi, I’m Alyson Schuller—a Marketing & Social Media Specialist with 3 years of experience crafting audience-focused content across digital platforms. I’m passionate about storytelling, trend-driven content, and campaigns that foster authentic audience connections and excitement around creative launches. I thrive on collaboration, using data-driven insights to inform creative direction and drive community growth. In my work, I blend strategy, creativity, and analytics to deliver engaging campaigns that align with brand values and business goals. I love turning ideas into compelling content, from social posts and videos to email campaigns and landing pages. Whether filming on-site at events or optimizing multi-channel programs, I aim to entertain, inform, and inspire audiences while building lasting relationships with communities online and offline.…Hi, I’m Alyson Schuller—a Marketing & Social Media Specialist with 3 years of experience crafting audience-focused content across digital platforms. I’m passionate about storytelling, trend-driven content, and campaigns that foster authentic audience connections and excitement around creative launches. I thrive on collaboration, using data-driven insights to inform creative direction and drive community growth. In my work, I blend strategy, creativity, and analytics to deliver engaging campaigns that align with brand values and business goals. I love turning ideas into compelling content, from social posts and videos to email campaigns and landing pages. Whether filming on-site at events or optimizing multi-channel programs, I aim to entertain, inform, and inspire audiences while building lasting relationships with communities online and offline.

Alyson Schuller

Digital Marketer, Content Creator, Social Media Manager, +4

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Hi, I’m Alyson Schuller—a Marketing & Social Media Specialist with 3 years of experience crafting audience-focused content across digital platforms. I’m passionate about storytelling, trend-driven content, and campaigns that foster authentic audience connections and excitement around creative launches. I thrive on collaboration, using data-driven insights to inform creative direction and drive community growth. In my work, I blend strategy, creativity, and analytics to deliver engaging campaigns that align with brand values and business goals. I love turning ideas into compelling content, from social posts and videos to email campaigns and landing pages. Whether filming on-site at events or optimizing multi-channel programs, I aim to entertain, inform, and inspire audiences while building lasting relationships with communities online and offline.…Hi, I’m Alyson Schuller—a Marketing & Social Media Specialist with 3 years of experience crafting audience-focused content across digital platforms. I’m passionate about storytelling, trend-driven content, and campaigns that foster authentic audience connections and excitement around creative launches. I thrive on collaboration, using data-driven insights to inform creative direction and drive community growth. In my work, I blend strategy, creativity, and analytics to deliver engaging campaigns that align with brand values and business goals. I love turning ideas into compelling content, from social posts and videos to email campaigns and landing pages. Whether filming on-site at events or optimizing multi-channel programs, I aim to entertain, inform, and inspire audiences while building lasting relationships with communities online and offline.

Available to hire

Hi, I’m Alyson Schuller—a Marketing & Social Media Specialist with 3 years of experience crafting audience-focused content across digital platforms. I’m passionate about storytelling, trend-driven content, and campaigns that foster authentic audience connections and excitement around creative launches. I thrive on collaboration, using data-driven insights to inform creative direction and drive community growth. In my work, I blend strategy, creativity, and analytics to deliver engaging campaigns that align with brand values and business goals.

I love turning ideas into compelling content, from social posts and videos to email campaigns and landing pages. Whether filming on-site at events or optimizing multi-channel programs, I aim to entertain, inform, and inspire audiences while building lasting relationships with communities online and offline.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing Coordinator at Crunch Fitness Canada, Cambridge

March 1, 2025 - January 1, 2026

Designed and executed engaging, on-brand content for emails, SMS, and push notifications via HubSpot and VFP for lead and member campaigns to support promotions, events, and business objectives.

Marketing Coordinator at Tully Luxury Travel, Mississauga

June 1, 2024 - February 1, 2025

Designed and executed compelling social media content and video reels utilizing HubSpot, resulting in a 10% growth in follower engagement over 8 months across Instagram and Facebook. Developed and optimized email marketing campaigns tailored to diverse suppliers, achieving an average open rate of 59% and a click-through rate of 4% through targeted content and design. Collaborated with 25 cruise suppliers to develop targeted marketing campaigns, enhancing brand visibility, driving engagement, and securing 2025 co-op funding.

Customer Service Representative at ER B Transport, Baden

April 1, 2023 - June 1, 2024

Coordinated pickups and deliveries of freight across Ontario and Quebec to the United States and Atlantic provinces, while maintaining excellent customer satisfaction.

Digital Content Coordinator at Dublin Street United Church, Guelph

May 1, 2022 - Present

Created social media posts and managed online social media platforms, including Instagram and Facebook, using Meta Business Suite.

Digital Content Coordinator, part-time at Dublin Street United Church, Guelph

May 1, 2022 - Present

Managed and grew Instagram and Facebook accounts using Meta Business Suite, increasing followers by 42.9% over nearly four years through consistent content planning and execution. Produced short-form and video content that reached approximately 50% of the organization’s YouTube audience, strengthening visibility and engagement. Captured and created on-site video content at community and church events (e.g., services, Pride in the Park, Forest Church), achieving engagement rates up to 53%. Expanded audience discovery through Instagram Reels, with 53–65% of reach coming from non-followers, driving organic growth and awareness.