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I'm Amanda Esther Nieves Muñoz, a Digital Marketing Specialist with a track record delivering SEO, content strategy, and integrated B2B programs across written, audio, and video formats. I leverage AI tools to accelerate content research and production workflows, raising output quality and iteration speed while maintaining editorial rigor. I collaborate with editorial teams, influencers, and industry stakeholders to align content with business goals, manage marketing budgets, and optimize ROI across paid and organic channels. I build scalable content architectures, develop AI-assisted processes, and translate complex metrics into clear, actionable plans for senior leadership.…I'm Amanda Esther Nieves Muñoz, a Digital Marketing Specialist with a track record delivering SEO, content strategy, and integrated B2B programs across written, audio, and video formats. I leverage AI tools to accelerate content research and production workflows, raising output quality and iteration speed while maintaining editorial rigor. I collaborate with editorial teams, influencers, and industry stakeholders to align content with business goals, manage marketing budgets, and optimize ROI across paid and organic channels. I build scalable content architectures, develop AI-assisted processes, and translate complex metrics into clear, actionable plans for senior leadership.

Amanda Esther Nieves Muñoz

Marketing Strategist, Content Creator, SEO Expert, +3

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I'm Amanda Esther Nieves Muñoz, a Digital Marketing Specialist with a track record delivering SEO, content strategy, and integrated B2B programs across written, audio, and video formats. I leverage AI tools to accelerate content research and production workflows, raising output quality and iteration speed while maintaining editorial rigor. I collaborate with editorial teams, influencers, and industry stakeholders to align content with business goals, manage marketing budgets, and optimize ROI across paid and organic channels. I build scalable content architectures, develop AI-assisted processes, and translate complex metrics into clear, actionable plans for senior leadership.…I'm Amanda Esther Nieves Muñoz, a Digital Marketing Specialist with a track record delivering SEO, content strategy, and integrated B2B programs across written, audio, and video formats. I leverage AI tools to accelerate content research and production workflows, raising output quality and iteration speed while maintaining editorial rigor. I collaborate with editorial teams, influencers, and industry stakeholders to align content with business goals, manage marketing budgets, and optimize ROI across paid and organic channels. I build scalable content architectures, develop AI-assisted processes, and translate complex metrics into clear, actionable plans for senior leadership.

Available to hire

I’m Amanda Esther Nieves Muñoz, a Digital Marketing Specialist with a track record delivering SEO, content strategy, and integrated B2B programs across written, audio, and video formats. I leverage AI tools to accelerate content research and production workflows, raising output quality and iteration speed while maintaining editorial rigor.

I collaborate with editorial teams, influencers, and industry stakeholders to align content with business goals, manage marketing budgets, and optimize ROI across paid and organic channels. I build scalable content architectures, develop AI-assisted processes, and translate complex metrics into clear, actionable plans for senior leadership.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Head of Marketing and PR at UNLOQ

April 20, 2022 - May 20, 2025

Led marketing and PR strategies for international clients, oversaw SEO and content marketing; developed keyword strategy, on-page and technical SEO basics, and schema implementation; translated complex performance data into actionable insights; trained teams on CapCut, Canva, and InShot workflows; built and maintained brand authority and earned media coverage; managed AI-assisted content research and workflows; collaborated with cross-functional teams across Europe and North America to align content with business goals; built hub marketing automation workflows.

Freelance Marketing Specialist at Self-employed / Freelance

April 1, 2019 - Present

Strategic Campaign Development; Public Relations & Media Relations; Social Media Strategy & Management; Brand Marketing & Content Creation; SEO & Website Optimization; Data-Driven Insights & Decision-Making; Budget Management & ROI Optimization; experienced with Joomla, WordPress CMS, Canva, Snapseed, InShot; built marketing automation workflows and led client campaigns; conducted regular social media audits and ensured brand consistency across platforms.

Marketing Assistant at Copado Solutions

August 1, 2017 - November 1, 2018

Supported marketing campaigns, content creation, social media management, and email design; assisted with branding, event coordination, and digital asset production; contributed to content calendars and performance reporting.