Social Media Content Creator (MINO Soluções Digitais) at MINO Soluções Digitais 2025

Managed the full social media content creation process from concept to delivery, ensuring alignment with brand tone and social media strategy. Directed and coordinated video sessions, maintaining creative output aligned with brand guidelines and visual quality. Handled daily community interactions by replying to comments and DMs and creating user-generated content to build strong audience relationships. Collaborated with strategy and creative teams to align execution with brand goals and social strategy. Produced UGC-style and storytelling-driven videos for campaigns and events, contributing to measurable growth in engagement and conversions. Researched trends, formats, and competitor insights to identify innovative opportunities for content development and community engagement.

Social Media Manager / Content Creator at AEV Educação (DAC Capital Group)

Developed and maintained the social media content calendar, integrating educational themes, pop culture moments, and commercial events. Produced short-form video content (Reels, Stories, interviews) for the CEO and brand channels, improving audience retention and visibility. Collaborated with internal departments and creative agencies to align social outputs with broader marketing objectives. Supported social strategy through competitor research, trend identification, and proposing innovative content formats. Developed both organic and paid advertising content optimized for each platform’s specifications. Wrote human-centered copy for captions and storytelling that encouraged dialogue, strengthened community engagement, and improved organic reach.

Social Media Entrepreneur (Freelance Projects) at Freelance

Worked on social media projects for clients in Brazil, the United States, and Germany. Designed over 5,000 Canva design pieces (carousels, static posts, Reels) and edited short-form videos using mobile tools, increasing client engagement by up to 50%. Managed Instagram accounts and created monthly content strategies aligned to business objectives, target audiences, and sales goals, including content research, editorial planning, scripting, creative direction, video shooting, short-form editing, and carousel/static post design.

Beauty Technician and C.S.D at Clínica Exposé Asa Norte (Beauty Tech)

Provided exceptional customer service during in-cabin aesthetic treatments, ensuring a personalized and results-oriented experience that led to a 95% customer satisfaction rate. Maintained accurate client documentation in Excel and physical records, tracking sessions, feedback, and treatment outcomes to ensure efficient follow-up and continuity for over 100 active clients. Collaborated with the front desk and management team to schedule appointments, manage customer requests, and resolve issues promptly, ensuring a smooth end-to-end client experience.