I am a versatile Product Design professional and Digital Media student with over 3 years of industry experience in end-to-end product development. Having successfully led the design of scalable Design Language System (DLS) and managed the logic for back-end CMS platforms, I possess a unique blend of user-centric design expertise and strategic product thinking.\n\nI am eager to apply my skills in user research, high-fidelity prototyping, and cross-functional collaboration to a UI/UX or product management role. My goal is to bridge the gap between technical constraints and intuitive user experiences to deliver high-impact, business-aligned digital solutions.

Amanda Tok

I am a versatile Product Design professional and Digital Media student with over 3 years of industry experience in end-to-end product development. Having successfully led the design of scalable Design Language System (DLS) and managed the logic for back-end CMS platforms, I possess a unique blend of user-centric design expertise and strategic product thinking.\n\nI am eager to apply my skills in user research, high-fidelity prototyping, and cross-functional collaboration to a UI/UX or product management role. My goal is to bridge the gap between technical constraints and intuitive user experiences to deliver high-impact, business-aligned digital solutions.

Available to hire

I am a versatile Product Design professional and Digital Media student with over 3 years of industry experience in end-to-end product development. Having successfully led the design of scalable Design Language System (DLS) and managed the logic for back-end CMS platforms, I possess a unique blend of user-centric design expertise and strategic product thinking.\n\nI am eager to apply my skills in user research, high-fidelity prototyping, and cross-functional collaboration to a UI/UX or product management role. My goal is to bridge the gap between technical constraints and intuitive user experiences to deliver high-impact, business-aligned digital solutions.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

UI/UX Designer at New Future Holdings Pte Ltd
October 1, 2022 - August 1, 2024
In my full-time role, I was responsible for designing and developing both the back office (CMS) and frontend MVP for a gaming product, which included native apps and responsive websites across mobile, tablet and desktop platforms. As a team, I am involved in building and maintaining a comprehensive Design Language System (DLS) to ensure scalability, consistency and efficiency throughout the interfaces. Collaborating closely with fellow designers and engineers, I worked to optimize the user experience and address design constraints, ensuring the final product was user-friendly and visually cohesive when users are interacting with it.
UI/UX Designer at Stitch Interactive Pte Ltd
February 1, 2022 - August 1, 2022
Freelance UI/UX designer responsible for designing the UI of websites and the mobile version, as well as graphic design. UX research conducted, including surveys, competitive analysis, site maps, and user flows. Worked on multiple projects including Eco Oils, MINT, and Mistamch ia k.
UI/UX Designer (Intern) at User Experience Researchers
February 1, 2021 - July 1, 2021
During a 6-month internship, gained exposure to UI/UX design, including skills in graphic design, planning, and research prior to creating user interfaces; assisted with administrative tasks; contributed to projects such as MPA, Sentosa, and DHL.
Food Stylist (Freelance) at Independent
October 1, 2018 - February 1, 2019
Collaborated with creative team on brainstorming concepts and styling food products for photoshoots; assisted lead stylist with plating and preparation of food; contributed to the creative process to deliver visually appealing results for shoots.
Program Manager at Republic Polytechnic - STA Club
January 1, 2019 - December 1, 2021
Mentored juniors, guided students in school work, led the organizing committee to plan school events with 50+ participants per event; ensured successful execution of school events.
Vice Chairman, Class Leader Executive Committee at Sembawang Secondary School
January 1, 2017 - December 1, 2018
Supported school events such as Teacher's Day celebrations; provided leadership and guidance to juniors during CCA and school work.

Education

Degree in Digital Media and Communication at Singapore Institute of Management, University of Stirling
August 1, 2024 - July 1, 2026
Diploma in Design for User Experience at Republic Polytechnic, School of Technology for the Arts
April 1, 2019 - April 1, 2022
GCE 'O' Levels at Sembawang Secondary School
January 1, 2015 - November 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services