Available to hire
I’m Amanda Serra, a creative Social Media Manager, Designer, and Video Editor based in São Paulo, Brazil. I help brands grow by developing strategic, visually engaging content across multiple platforms.
I specialize in content planning, copywriting, and short-form video production for Reels and TikTok, blending aesthetics with marketing to drive authenticity and impact.
Experience Level
Language
Portuguese
Fluent
English
Advanced
German
Beginner
Work Experience
Social Media Manager at Self-Employed
November 20, 2024 - PresentCreate and manage content calendars; Produce copywriting and short-form video content; Provide digital marketing consulting focused on growth and engagement; Plan, execute Meta Ads campaigns for small and medium-sized businesses.
Marketing Analyst at Vila Olímpia
April 20, 2024 - November 20, 2024Managed the shopping mall's digital communications channels; Created visual content, email marketing campaigns, push notifications, and site updates; Conducted real-time event coverage, producing timely content for social platforms; Planned and executed promotional campaigns; Supported analytics for growth and engagement.
Owner at Doncaster Store
August 20, 2022 - October 20, 2023Founded and managed an online fashion brand from concept to execution; Developed brand identity, positioning, and visual language; Managed social media, content strategy, and community engagement; Created digital content, product launches, and promotional campaigns; Planned and executed paid social campaigns (Meta Ads) to drive traffic and sales; Coordinated product sourcing, suppliers, and inventory management; Handled customer service, order fulfillment, and post-sale support; Collaborated with designers, influencers, and partners when applicable; Managed online marketing materials and brand communication; Strengthened brand presence and loyalty within a niche fan community.
Marketing Intern at Escola Guedes Marcon
April 20, 2021 - March 20, 2022Assisted in managing the school's social media to engage children and families.
Education
Advertising and Marketing at Universidade Anhembi Morumbi
March 20, 2020 - December 20, 2023Fashion Design at Escola Panamericana de Artes e Design
April 20, 2017 - November 20, 2018Google Data Analysis Foundations: Data, Data, Everywhere at Google
January 1, 2026 - February 2, 2026Qualifications
Google Data Analysis Foundations: Data, Data, Everywhere
January 1, 2026 - February 2, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Other
Experience Level
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