2-paragraph first-person bio, friendly tone

Amarni Keller

2-paragraph first-person bio, friendly tone

Available to hire

2-paragraph first-person bio, friendly tone

Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Spanish; Castilian
Intermediate
French
Beginner

Work Experience

SEO Consultant at Freelance
July 1, 2024 - Present
Freelance SEO consultant focusing on local and on-page optimization, backlink strategy, and pillar content for health/medical niches; produced high-converting landing pages and pillar content; conducted backlink audits to identify broken links, local citations, and forum placements that boosted GBP leads.
SEO Associate at Checkout.com
December 31, 2023 - October 2, 2025
Led backlink audits, on-page SEO, structured data, and technical issue resolution; used Google Search Console and GA4 for insights; aligned SEO with content strategy; delivered technical improvements (CWV) and increased visibility.
Content Marketing Account Manager at Ampfire
March 31, 2023 - October 2, 2025
Developed data-driven blog and PR content plans; increased backlinks and referral traffic from earned media; led onboarding and 1:1 strategy sessions; produced content gaps and link-building opportunities with PR team.
Student Ambassador Marketing Intern at PropPrep
October 31, 2020 - October 2, 2025
Produced LinkedIn content to drive EdTech social media presence; created content briefs tailored to student groups and forums to encourage sign-ups.

Education

Level 2 Certificate in Digital Marketing at TQ UK
January 11, 2030 - October 2, 2025
BSc Neuroscience at University College London
September 1, 2018 - October 1, 2021
A-levels at Sixth Form, Muswell Hill
September 1, 2015 - June 1, 2017
GCSEs at Muswell Hill
January 11, 2030 - October 2, 2025

Qualifications

Level 2 Certificate in Digital Marketing
January 11, 2030 - October 2, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Healthcare, Education, Real Estate & Construction, Non-Profit Organization, Travel & Hospitality, Financial Services
    paper Web Redesign & SEO for Local car service website

    𝗗𝗘𝗟𝗜𝗩𝗘𝗥𝗔𝗕𝗟𝗘𝗦:
    ✦ To improve the ranking position of the website to page 1 for ‘Car remap Manchester’
    ✦ Addition of local service pages
    ✦ Google Business Profile Optimisation
    ✦ Local link building & NAP citations
    ✦ Google analytics event tracking
    ✦ Local Schema Markup
    ✦ Blog content strategy

    𝗥𝗘𝗦𝗨𝗟𝗧𝗦 (𝗶𝗻 𝟯𝟬 𝗱𝗮𝘆𝘀):
    ✧ Page 1 rankings achieved for 4 primary keywords: remap manchester, car remap Manchester, Manchester remap, mobile remap manchester
    ✧Google map pack top 3 ranking
    ✧725% increase in impressions

    Visit: https://www.twine.net/signin

    paper Premium real estate advisory website | Design & Development

    𝗚𝗢𝗔𝗟: Vivalive is a real estate advisory firm that wanted their digital presence to instantly signal credibility to high-net-worth investors. I designed a luxury, lightweight website that centers around a conversion-focused landing page and insights hub built to establish trust and attract serious real estate deals, leading to a frictionless contact form popup

    𝗛𝗜𝗚𝗛𝗟𝗜𝗚𝗛𝗧𝗦:
    ✦Conversion-optimised landing page
    ✦Content hub for property insights
    ✦Mobile and desktop responsiveness
    ✦SEO & performance optimisation
    ✦Premium dark UI
    ✦Contact form popup

    Commercial Outcomes:
    • Positioned the brand as a credible investment-grade advisory firm
    • Engineered to support high-value buyer journeys and long-term commercial relationships
    • Optimised website copy to guide high-quality leads buyers to enquire

    Visit: https://www.twine.net/signin

    paper Custom vehicle search & booking system website | Design & development

    𝗚𝗢𝗔𝗟: To build a scalable, high-performance website that reflects their services and values while driving bookings online. I designed and developed a flexible WordPress system with a custom vehicle lookup and booking workflow, allowing users to instantly find their vehicle make.

    𝗛𝗜𝗚𝗛𝗟𝗜𝗚𝗛𝗧𝗦:
    ✦ Custom vehicle search plugin/dashboard with integrated booking system
    ✦ Graphics: popup and custom icons
    ✦Mobile & desktop responsiveness
    ✦SEO & Performance optimisation

    Commercial Outcomes:
    ✧Easy online booking journey from vehicle registration search to booking
    ✧Automated vehicle selection and appointment requests
    ✧Scalable Wordpress build for client expansion of garages and services
    ✧Site that scales with the business operations and growth - and capture high-intent search traffic that converts into bookings

    Visit: https://www.twine.net/signin

    paper Local & On-page SEO for Health Clinic

    A local SEO optimisation project for an health clinic based in Peterborough to generate leads, boost calls from Google Maps and increase website visits. I moved the website to position 1 on Google for the primary keyword ‘peterborough osteopath’ after 3 months.

    In the first month, I tracked an increase in primary and geotargeted keywords by 151%, including 10 that became new 1st page rankings and 90 that moved up to pages 1-4. Organic traffic increased by 2022%.

    Deliverables completed:
    ✔ GBP & Bing optimisation
    ✔ 100+ Local NAP citations & backlinks
    ✔ On-page improvements
    ✔ Location specific landing page creation
    ✔ Review management
    ✔ Content writing and blog posts
    ✔ Internal linking
    ✔ GA4/GSC set-up and reporting
    ✔ BrightLocal monitoring