I am Alex Too, a creative and detail-oriented Merchandiser cum Designer with over two decades of experience in apparel design, product development, and retail merchandising. I’ve led collections from concept to launch, balanced aesthetics with market demand, and collaborated with international suppliers, buyers, and factories to deliver on time and within budget. I’m proficient in trend forecasting, sourcing, mood boards, sample development, and visual merchandising, with a track record of helping brands win in competitive markets across Europe and Asia.

Alex Too

I am Alex Too, a creative and detail-oriented Merchandiser cum Designer with over two decades of experience in apparel design, product development, and retail merchandising. I’ve led collections from concept to launch, balanced aesthetics with market demand, and collaborated with international suppliers, buyers, and factories to deliver on time and within budget. I’m proficient in trend forecasting, sourcing, mood boards, sample development, and visual merchandising, with a track record of helping brands win in competitive markets across Europe and Asia.

Available to hire

I am Alex Too, a creative and detail-oriented Merchandiser cum Designer with over two decades of experience in apparel design, product development, and retail merchandising. I’ve led collections from concept to launch, balanced aesthetics with market demand, and collaborated with international suppliers, buyers, and factories to deliver on time and within budget.

I’m proficient in trend forecasting, sourcing, mood boards, sample development, and visual merchandising, with a track record of helping brands win in competitive markets across Europe and Asia.

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Work Experience

Fashion Designer & Merchandiser at Texline Associates Pte Ltd
May 1, 2003 - November 1, 2025
Designed seasonal collections aligned with global fashion trends and European market preferences. Coordinated with overseas suppliers and manufacturers to ensure quality and timely production. Managed merchandising plans, optimizing product placement and sales performance. Conducted market research and competitor analysis to guide design and pricing strategies. Supported visual merchandising & store display planning. Travelling overseas for trade fairs & visiting overseas buyers/ suppliers for business opportunities & orders placement.
Sportswear Designer at Sportiv Pte Ltd
November 1, 2001 - April 1, 2003
Designed New Balance Sportswear collections for Australia and Mexico markets. Worked closely with factories on sample development, fit, and production processes. Ensured designs met brand guidelines, functional requirements, and market expectations.
Sportswear Designer at Cheetah Corporation Sdn Bhd
February 1, 1996 - November 1, 2000
Designed men’s sportswear, including graphic prints and logo designs. Developed team uniforms, including official kits for the Brunei National Football Team. Collaborated with internal teams to translate concepts into production-ready designs.

Education

High School Diploma at Malaysia Institute of Art
January 11, 2030 - March 9, 2026
High School Diploma at Malaysia Institute of Art - Malaysia
January 11, 2030 - March 9, 2026
High School Diploma at Malaysia Institute of Art - Malaysia
January 11, 2030 - March 9, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Consumer Goods, Media & Entertainment, Professional Services