Hi, I'm Amal Ausline Senior UX/ UI & Web Designer with over 8 years of experience designing user-centric digital products. I specialize in: ✔ SaaS platforms ✔ E-commerce websites ✔ CMS-based business websites ✔ Conversion-focused web experiences My approach blends UX strategy, business thinking, and technical understanding. With a strong frontend background (HTML, CSS, Bootstrap), I design solutions that are not only beautiful — but practical, scalable, and implementation-ready. I design experiences that support business growth.

Amal Ausline J

PRO

Hi, I'm Amal Ausline Senior UX/ UI & Web Designer with over 8 years of experience designing user-centric digital products. I specialize in: ✔ SaaS platforms ✔ E-commerce websites ✔ CMS-based business websites ✔ Conversion-focused web experiences My approach blends UX strategy, business thinking, and technical understanding. With a strong frontend background (HTML, CSS, Bootstrap), I design solutions that are not only beautiful — but practical, scalable, and implementation-ready. I design experiences that support business growth.

Available to hire

Hi, I’m Amal Ausline
Senior UX/ UI & Web Designer with over 8 years of experience designing user-centric digital products.

I specialize in:
✔ SaaS platforms
✔ E-commerce websites
✔ CMS-based business websites
✔ Conversion-focused web experiences

My approach blends UX strategy, business thinking, and technical understanding. With a strong frontend background (HTML, CSS, Bootstrap), I design solutions that are not only beautiful — but practical, scalable, and implementation-ready.

I design experiences that support business growth.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Tamil
Fluent

Work Experience

Lead UX Designer at Boston Harbor Consulting
December 1, 2019 - September 1, 2025
Led UX strategy for enterprise low-code and SAP CPQ platforms, improving user satisfaction and reducing usability issues across complex workflows. Managed a team of 3 designers, fostering innovation and ensuring timely delivery of high-quality solutions. Integrated AI features to automate workflows, reducing task time. Partnered with product and business stakeholders to shape UX direction and prioritize features across releases.
Sr. UX Designer at Decision Studio Limited
October 1, 2016 - November 1, 2019
Developed information architecture, wireframes, and mockups, guiding designers to achieve expected outputs within tight deadlines. Implemented design feedback loop and conducted A/B testing.
Product Designer at Knobay Educational Technologies
April 1, 2013 - March 1, 2016
Create, Manage and Deliver Interactive Content (Product). Designed user flows, information architecture, prototypes, and wireframes, ensuring seamless user experiences.
Sr. UI Developer at Sybrant Technologies Pvt. Ltd
January 1, 2012 - March 1, 2013
Big basket Grocery App – Developed and implemented responsive UI components for bigbasket.com web and mobile platforms using HTML5, CSS3, and jQuery.
UI Developer at Pilatus Technology Solutions
December 1, 2009 - August 1, 2011
Built interactive user interfaces for enterprise modules using web technologies and ensured cross-browser compatibility.

Education

B.Sc Visual Communication at Annamalai University
June 9, 2006 - April 16, 2009

Qualifications

B.SC Visual Communication
January 11, 2030 - January 13, 2026
Google – UX Design Professional Certificate
January 11, 2030 - January 13, 2026
Microsoft – UX Design Professional Certificate
January 11, 2030 - January 13, 2026
Google – Gen AI Essentials & Prompt
January 11, 2030 - January 13, 2026
Microsoft – UX Design Accessibility and Collaboration
January 11, 2030 - January 13, 2026
Microsoft – Market Research and Competitive Analysis
January 11, 2030 - January 13, 2026
Microsoft – Product Strategy and Roadmapping
January 11, 2030 - January 13, 2026
B.Sc Visual Communication
January 11, 2030 - January 16, 2026
Google – UX Design Professional Certificate
January 11, 2030 - January 16, 2026
Microsoft – UX Design Professional Certificate
January 11, 2030 - January 16, 2026
Google – Gen AI Essentials & Prompt
January 11, 2030 - January 16, 2026
Microsoft – UX Design Accessibility and Collaboration
January 11, 2030 - January 16, 2026
Microsoft – Market Research and Competitive Analysis
January 11, 2030 - January 16, 2026
Microsoft – Product Strategy and Roadmapping
January 11, 2030 - January 16, 2026

Industry Experience

Software & Internet, Professional Services, Healthcare, Education, Financial Services, Retail
    paper MCareIQ — Reimagining the EHR Experience for Modern Clinicians

    MCareIQ is a conceptual redesign of an Electronic Health Record (EHR) system focused on reducing clinician cognitive load and restoring meaningful patient interactions.

    Healthcare professionals often work under extreme time pressure, navigating fragmented data, excessive documentation, and frequent context switching during patient visits. This project explores how thoughtful UX design and AI-assisted workflows can transform that experience.

    Through user observation, SME interviews, and workflow analysis, I redesigned key EHR moments—visit summary and process notes—into a single, intuitive flow. The solution prioritizes information clarity, minimizes manual data entry, and supports clinicians in making faster, more confident decisions without losing focus on the patient.

    This project demonstrates how UX can directly impact clinical efficiency, data accuracy, and physician well-being.

    Portfolio Link:-