I’m Amit Karan, a Performance & Digital Marketing Manager with 10+ years of experience scaling Google Ads and Meta Ads for e-commerce, retail, and B2B/B2C brands. I’ve delivered 70+ projects for 50+ global companies, consistently driving strong efficiency with an average 3.2x ROAS and reducing cost-per-result by 47% through smarter funnel strategy, tracking improvements, and creative optimization. I also combine performance marketing with practical e-commerce operations (Shopify/Amazon) and SEO to improve end-to-end growth. From building server-side conversion tracking (Meta CAPI) to deploying AI-powered WhatsApp/Messenger agents for always-on lead generation, I focus on measurable results and smooth execution—backed by a track record of 100% client satisfaction over 10+ years.

Amit Karan

I’m Amit Karan, a Performance & Digital Marketing Manager with 10+ years of experience scaling Google Ads and Meta Ads for e-commerce, retail, and B2B/B2C brands. I’ve delivered 70+ projects for 50+ global companies, consistently driving strong efficiency with an average 3.2x ROAS and reducing cost-per-result by 47% through smarter funnel strategy, tracking improvements, and creative optimization. I also combine performance marketing with practical e-commerce operations (Shopify/Amazon) and SEO to improve end-to-end growth. From building server-side conversion tracking (Meta CAPI) to deploying AI-powered WhatsApp/Messenger agents for always-on lead generation, I focus on measurable results and smooth execution—backed by a track record of 100% client satisfaction over 10+ years.

Available to hire

I’m Amit Karan, a Performance & Digital Marketing Manager with 10+ years of experience scaling Google Ads and Meta Ads for e-commerce, retail, and B2B/B2C brands. I’ve delivered 70+ projects for 50+ global companies, consistently driving strong efficiency with an average 3.2x ROAS and reducing cost-per-result by 47% through smarter funnel strategy, tracking improvements, and creative optimization.

I also combine performance marketing with practical e-commerce operations (Shopify/Amazon) and SEO to improve end-to-end growth. From building server-side conversion tracking (Meta CAPI) to deploying AI-powered WhatsApp/Messenger agents for always-on lead generation, I focus on measurable results and smooth execution—backed by a track record of 100% client satisfaction over 10+ years.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Bengali
Fluent

Work Experience

Senior Digital Marketing Manager at Ingenitex
May 1, 2022 - Present
Manage end-to-end digital marketing and e-commerce operations for a lingerie brand targeting US and European markets. Oversee Shopify and Amazon storefronts, including product listings, inventory strategy, and customer experience optimization. Plan and execute paid performance campaigns across Meta, Google Ads, Pinterest, and TikTok, contributing to an average 3.2x ROAS. Drive SEO improvements across website content, technical SEO, and link-building initiatives. Lead social media strategy, community engagement, and influencer coordination, and produce ROI/performance reports with data-driven recommendations.
Digital Marketing Specialist at City Locker
November 1, 2021 - April 30, 2022
Established and optimized Google My Business (GMB) listings across multiple local branches to drive tourist foot traffic. Planned and executed Google search and display ad campaigns targeting tourist-focused keywords across Paris locations. Managed website content updates and on-page SEO to improve local search rankings. Ran social media campaigns to build brand awareness and acquire customers.
Digital Marketer at LoveMySkool (EdTech Platform)
May 1, 2020 - October 31, 2021
Generated high-quality leads using Facebook, Instagram, and Google paid ad campaigns for an EdTech platform. Implemented marketing automation workflows via email and WhatsApp to improve student onboarding and retention. Optimized SEO for educational content to improve organic visibility and traffic. Produced video and graphic content using Canva and managed online communities by responding to student/parent queries professionally and promptly.
Digital Leads Manager at ScrapYourCar.ae
January 1, 2017 - April 1, 2020
Led online marketing with a focus on lead generation to attract scrap car sellers across the UAE. Designed and executed digital campaigns targeting relevant audience segments across social media and search engines.
Digital Leads Manager at Scrap YourCar.ae
January 1, 2017 - April 30, 2020
Managed online marketing with a focus on lead generation to attract scrap car sellers across the UAE. Designed and executed digital campaigns targeting relevant audience segments across social media and search engines.
National Sales Manager at LG Electronics
April 1, 2012 - December 31, 2016
Led national sales strategy for B2B and B2C product lines, managing dealer networks and distribution channels. Consistently achieved and exceeded monthly and quarterly sales targets through structured planning and team leadership. Conducted nationwide market research and collaborated with marketing teams on campaign planning and product launches.
Deputy Marketing Manager at Motorola
April 1, 2008 - March 31, 2012
Managed national-level marketing campaigns and promotional events for Motorola mobile products. Coordinated with distributors and retailers on product launches, branding events, and roadshows. Executed local advertising across TV, print, and digital channels to drive nationwide brand awareness.

Education

Bachelor of Commerce at National University, Gazipur, Bangladesh
January 1, 2002 - September 23, 2026
Higher Secondary Certificate at Chittagong University College, Chittagong
January 1, 1999 - September 23, 2026
Bachelor of Commerce at National University, Gazipur, Bangladesh
January 1, 2002 - September 23, 2026
Higher Secondary Certificate at Chittagong University College, Chittagong
January 1, 1999 - September 23, 2026
Bachelor of Commerce at National University, Gazipur, Bangladesh
January 1, 2002 - January 1, 2002
Higher Secondary Certificate at Chittagong University College, Chittagong
January 1, 1999 - January 1, 1999

Qualifications

Google Ads Certification
January 1, 2015 - September 23, 2026
Facebook Blueprint - Successful Campaign Best Practices
January 1, 2016 - September 23, 2026
AI Agent Building Bootcamp (Project Submitted) — Google Kaggle
January 1, 2025 - September 23, 2026
Google Ads Certification
January 1, 2015 - September 23, 2026
Successful Campaign Best Practices (Facebook Blueprint)
January 1, 2016 - September 23, 2026
AI Agent Building Bootcamp (Project Submitted) — Google Kaggle
January 1, 2025 - September 23, 2026
Google Ads Certification
January 1, 2015 - September 23, 2026
Successful Campaign Best Practices
January 1, 2016 - September 23, 2026
AI Agent Building Bootcamp (Project Submitted)
January 1, 2025 - September 23, 2026

Industry Experience

Consumer Goods, Retail, Education, Software & Internet, Media & Entertainment, Professional Services, Other, Computers & Electronics