I am a dedicated and creative professional with a strong background in applied psychology and digital marketing. I specialize in social media management, content creation, and graphic design, leveraging tools like Adobe Creative Cloud and various marketing platforms to deliver engaging and effective campaigns. My experience spans managing multiple client accounts, creating compelling multimedia content, and tutoring students to improve their academic performance. I am passionate about continuous learning and innovation, particularly in market research, human resource management, and UX/UI research. I enjoy applying my skills in analytics, design, and digital marketing strategy to help brands grow their presence and engage with their audiences effectively. Outside of work, I am interested in creativity, career development, and maintaining a healthy lifestyle.

Ammaarah Mohamed

I am a dedicated and creative professional with a strong background in applied psychology and digital marketing. I specialize in social media management, content creation, and graphic design, leveraging tools like Adobe Creative Cloud and various marketing platforms to deliver engaging and effective campaigns. My experience spans managing multiple client accounts, creating compelling multimedia content, and tutoring students to improve their academic performance. I am passionate about continuous learning and innovation, particularly in market research, human resource management, and UX/UI research. I enjoy applying my skills in analytics, design, and digital marketing strategy to help brands grow their presence and engage with their audiences effectively. Outside of work, I am interested in creativity, career development, and maintaining a healthy lifestyle.

Available to hire

I am a dedicated and creative professional with a strong background in applied psychology and digital marketing. I specialize in social media management, content creation, and graphic design, leveraging tools like Adobe Creative Cloud and various marketing platforms to deliver engaging and effective campaigns. My experience spans managing multiple client accounts, creating compelling multimedia content, and tutoring students to improve their academic performance.

I am passionate about continuous learning and innovation, particularly in market research, human resource management, and UX/UI research. I enjoy applying my skills in analytics, design, and digital marketing strategy to help brands grow their presence and engage with their audiences effectively. Outside of work, I am interested in creativity, career development, and maintaining a healthy lifestyle.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
Afrikaans
Intermediate

Work Experience

Social Media Manager at NOA Studios
April 1, 2025 - Present
Manage 7 client accounts across various industries, ensuring consistent and strategic social media presence. Create Reels using Adobe Premiere Pro, demonstrating professional video editing and storytelling. Design and publish engaging posts and stories aligned with brand identity and marketing goals. Oversee email marketing campaigns via MailerLite, including copywriting, visual design, and performance tracking. Use Metricool to schedule content calendars, track analytics, and optimise posting times. Conduct weekly hashtag research, audience engagement, and competitor analysis to inform content strategy. Edit custom video content for marketing and social platforms. Design marketing collateral and perform additional brand-related creative work such as flyers and packaging when needed.
Freelance Social Media Manager at OnBrand Digital Marketing
December 1, 2024 - August 22, 2025
Strategically managed and monitored social media accounts for multiple companies across various industries to ensure consistent brand voice and tone. Curated compelling content to enhance brand presence and engagement. Stayed up to date with the latest social media trends and developments. Analyzed social media campaigns’ performance to provide actionable insights for future improvements. Created engaging and creative Reels to showcase brand stories, products, and services, increasing visibility and engagement. Performed social media graphic design duties.
Tutor at Bright Sparks
September 1, 2023 - August 22, 2025
Worked with students in grades 1 to 10 to strengthen and support their educational skills in Math, English, Afrikaans, Natural Sciences, Economics, History, and Life Orientation. Assisted with various assignments and exam preparations. Adapted lessons according to research and analysis of student needs, achieving high client satisfaction ratings due to improvement in academic performance.
Digital Marketing Intern at Global Commerce Media
May 1, 2023 - August 22, 2025
Conducted market research and study. Conceived and designed a website. Gained experience handling the WordPress content management system. Created content optimized for internet search engines and learned SEO OnPage basics such as keyword density and readability.

Education

Bachelor’s degree in Applied Psychology, Cum Laude at University of South Africa
January 11, 2030 - October 1, 2021
Higher Certificate in Adult Basic Education and Training at University of South Africa
January 11, 2030 - May 1, 2017
National Senior Certificate (NSC) at Lenasia Muslim School
January 11, 2030 - December 1, 2016

Qualifications

Adobe Creative Suite Full course
January 1, 2025 - August 22, 2025
Google Analytics for beginners
September 1, 2021 - August 22, 2025
180-hour TEFL Certificate
January 1, 2021 - August 22, 2025
Social Media marketing Foundations (LinkedIn)
September 1, 2021 - August 22, 2025

Industry Experience

Education, Media & Entertainment, Professional Services, Retail, Software & Internet