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I am a digital content specialist with 5+ years of experience crafting compelling visual and written narratives across multimedia channels. I have a proven track record in leading digital content strategy, brand storytelling, and multi-platform campaigns for fashion and lifestyle brands. I excel at translating brand values into engaging digital and live experiences, collaborating with cross-functional teams, and delivering polished creative work under tight deadlines. I am passionate about design and cultural storytelling with a digital-first mindset and strong attention to detail.…I am a digital content specialist with 5+ years of experience crafting compelling visual and written narratives across multimedia channels. I have a proven track record in leading digital content strategy, brand storytelling, and multi-platform campaigns for fashion and lifestyle brands. I excel at translating brand values into engaging digital and live experiences, collaborating with cross-functional teams, and delivering polished creative work under tight deadlines. I am passionate about design and cultural storytelling with a digital-first mindset and strong attention to detail.

Ana Dean

Creative Director, Content Strategist, Content Producer, +2

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I am a digital content specialist with 5+ years of experience crafting compelling visual and written narratives across multimedia channels. I have a proven track record in leading digital content strategy, brand storytelling, and multi-platform campaigns for fashion and lifestyle brands. I excel at translating brand values into engaging digital and live experiences, collaborating with cross-functional teams, and delivering polished creative work under tight deadlines. I am passionate about design and cultural storytelling with a digital-first mindset and strong attention to detail.…I am a digital content specialist with 5+ years of experience crafting compelling visual and written narratives across multimedia channels. I have a proven track record in leading digital content strategy, brand storytelling, and multi-platform campaigns for fashion and lifestyle brands. I excel at translating brand values into engaging digital and live experiences, collaborating with cross-functional teams, and delivering polished creative work under tight deadlines. I am passionate about design and cultural storytelling with a digital-first mindset and strong attention to detail.

Available to hire

I am a digital content specialist with 5+ years of experience crafting compelling visual and written narratives across multimedia channels. I have a proven track record in leading digital content strategy, brand storytelling, and multi-platform campaigns for fashion and lifestyle brands.

I excel at translating brand values into engaging digital and live experiences, collaborating with cross-functional teams, and delivering polished creative work under tight deadlines. I am passionate about design and cultural storytelling with a digital-first mindset and strong attention to detail.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Marketing Director (Interim) at Timberline

February 1, 2025 - August 1, 2025

Developed and executed comprehensive marketing strategies across digital, print, and experiential channels, driving brand awareness and measurable growth reaching 800K individual users across Meta accounts. Directed brand positioning and messaging, ensuring consistency across all consumer touchpoints and markets, resulting in 28% increase in brand recognition metrics and 15% improvement in customer engagement. Spearheaded creative direction for brand storytelling, advertising, and event activations, strengthening brand equity with campaigns that increased brand visibility by 40% and social engagement by 50%. Directed comprehensive content marketing strategy, including targeted email campaigns, social media, paid media, and SEO initiatives, increasing total website views by 45%, total users by 37%, and email click through rates by 70%. Collaborated with executive leadership to align marketing objectives with organizational vision and KPIs, contributing to 43% increase in marketing-attri

Digital Content Specialist at Timberline

September 1, 2023 - December 1, 2025

Crafted compelling copy and collaborated with internal teams to align creative work with organizational goals, ensuring consistent tone of voice across all digital touch points. Led visual content strategy and execution end-to-end across digital, video, and social media. Skilled at editing and refining copy to maintain consistent brand voice. Directed and produced 200+ video campaigns aligned with brand identity including announcements, testimonies, seasonal promotions and music videos. Managed production processes and ensured timely delivery of high-quality assets.

Social Media Coordinator & Key Holder at Blue Harvest

September 1, 2022 - September 1, 2023

Designed social campaigns and visual assets for both in-store and e-commerce initiatives, increasing brand visibility and engagement by 20% while maintaining consistent messaging across channels. Strong understanding of consumer audience both in-store and online. Inventory management, styling, and placement based upon seasonal turnover.

Key Holder at Free People

June 1, 2021 - July 1, 2022

Achieved top sales performance consistently across the U.S. West region. Trained staff in maintaining visual standards and positive customer relations. Worked as a team player through support of daily processes while adapting to fast paced environment.

Talent Marketing Intern at Lightcast

November 1, 2020 - March 1, 2021

Rebuilt content and flow for B2B email drip campaign increasing retention by 10%. Collaborated with outside partners to ensure consistent brand identity across media through press releases.

Leadership Development Coordinator at Resonate

May 1, 2019 - May 1, 2021

Developed 30+ leaders through established and innovative growth pipelines. Created photo and design content for multiple online platforms and social media events resulting in 85% follower participation. Coordinated and conducted 400+ outreach events.