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Marketing leader with 4+ years of experience and holding an International Master’s in Marketing Management. I'm Ana Grossmann, a trilingual Brand Marketing Lead driving SaaS growth for B2B and B2C with a strong focus on data-driven acquisition, lifecycle marketing, and funnel optimization across international teams. I help you: • Clarify your positioning and messaging • Build acquisition systems that convert • Optimize funnels to close adoption gaps • Launch products and campaigns with impact • Strengthen lifecycle and retention strategies • Turn data (CAC, LTV, activation, retention) into actionable growth levers With experience across SaaS, EdTech, EV, and IoT markets, I combine strategic thinking with hands-on execution. From brand development to paid campaigns, events, webinars, and partner marketing. If growth feels fragmented, I bring structure, clarity, and momentum.…Marketing leader with 4+ years of experience and holding an International Master’s in Marketing Management. I'm Ana Grossmann, a trilingual Brand Marketing Lead driving SaaS growth for B2B and B2C with a strong focus on data-driven acquisition, lifecycle marketing, and funnel optimization across international teams. I help you: • Clarify your positioning and messaging • Build acquisition systems that convert • Optimize funnels to close adoption gaps • Launch products and campaigns with impact • Strengthen lifecycle and retention strategies • Turn data (CAC, LTV, activation, retention) into actionable growth levers With experience across SaaS, EdTech, EV, and IoT markets, I combine strategic thinking with hands-on execution. From brand development to paid campaigns, events, webinars, and partner marketing. If growth feels fragmented, I bring structure, clarity, and momentum.

Ana Grossmann

Brand Strategist, Growth Marketer, Digital Marketer, +4

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Marketing leader with 4+ years of experience and holding an International Master’s in Marketing Management. I'm Ana Grossmann, a trilingual Brand Marketing Lead driving SaaS growth for B2B and B2C with a strong focus on data-driven acquisition, lifecycle marketing, and funnel optimization across international teams. I help you: • Clarify your positioning and messaging • Build acquisition systems that convert • Optimize funnels to close adoption gaps • Launch products and campaigns with impact • Strengthen lifecycle and retention strategies • Turn data (CAC, LTV, activation, retention) into actionable growth levers With experience across SaaS, EdTech, EV, and IoT markets, I combine strategic thinking with hands-on execution. From brand development to paid campaigns, events, webinars, and partner marketing. If growth feels fragmented, I bring structure, clarity, and momentum.…Marketing leader with 4+ years of experience and holding an International Master’s in Marketing Management. I'm Ana Grossmann, a trilingual Brand Marketing Lead driving SaaS growth for B2B and B2C with a strong focus on data-driven acquisition, lifecycle marketing, and funnel optimization across international teams. I help you: • Clarify your positioning and messaging • Build acquisition systems that convert • Optimize funnels to close adoption gaps • Launch products and campaigns with impact • Strengthen lifecycle and retention strategies • Turn data (CAC, LTV, activation, retention) into actionable growth levers With experience across SaaS, EdTech, EV, and IoT markets, I combine strategic thinking with hands-on execution. From brand development to paid campaigns, events, webinars, and partner marketing. If growth feels fragmented, I bring structure, clarity, and momentum.

Available to hire

Switzerland

Marketing leader with 4+ years of experience and holding an International Master’s in Marketing Management.

I’m Ana Grossmann, a trilingual Brand Marketing Lead driving SaaS growth for B2B and B2C with a strong focus on data-driven acquisition, lifecycle marketing, and funnel optimization across international teams.

I help you:
• Clarify your positioning and messaging
• Build acquisition systems that convert
• Optimize funnels to close adoption gaps
• Launch products and campaigns with impact
• Strengthen lifecycle and retention strategies
• Turn data (CAC, LTV, activation, retention) into actionable growth levers

With experience across SaaS, EdTech, EV, and IoT markets, I combine strategic thinking with hands-on execution. From brand development to paid campaigns, events, webinars, and partner marketing.

If growth feels fragmented, I bring structure, clarity, and momentum.