Hello, I have several years of experience in marketing, communication and social media management, including experience working in the luxury and premium sector. I believe my background could be a strong fit for what you’re looking for. I’m attaching my CV and would be very happy to learn more about your expectations, the scope of the role and the time commitment you have in mind for this part-time position. I look forward to hearing from you! Best regards, Anaïs Awal

Anaïs Awal

Hello, I have several years of experience in marketing, communication and social media management, including experience working in the luxury and premium sector. I believe my background could be a strong fit for what you’re looking for. I’m attaching my CV and would be very happy to learn more about your expectations, the scope of the role and the time commitment you have in mind for this part-time position. I look forward to hearing from you! Best regards, Anaïs Awal

Available to hire

Hello,

I have several years of experience in marketing, communication and social media management, including experience working in the luxury and premium sector. I believe my background could be a strong fit for what you’re looking for.

I’m attaching my CV and would be very happy to learn more about your expectations, the scope of the role and the time commitment you have in mind for this part-time position.

I look forward to hearing from you!

Best regards,
Anaïs Awal

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Language

French
Advanced
English
Advanced
Spanish; Castilian
Advanced
German
Beginner
Bengali
Intermediate

Work Experience

Marketing & Communications Manager (Travel Retail) at PUIG (Caroline Herrera & Nina Ricci fragrances)
January 1, 2015 - January 1, 2025
Rebranded and developed marketing plans for luxury fragrance brands in European travel retail. Managed social media management and influencer campaigns; negotiated and implemented media plans; ran CRM campaigns (SMS/email) and oversaw production of ads and digital assets (ads, tools, social media, website). Owned sales analysis and lead follow-up for new business; managed marketing budgets and the digital campaign manager scope. Led travel retail brand strategy adaptation for the European market and aligned with cross-functional teams (sales, retail, field, finance, demand planning) to ensure early-year implementation plans. Drove forecasting processes (valuation and budgeting), identified growth opportunities (innovation, sets, formats), and analyzed performance (sell-in/sell-out) including launch reporting. Presented PUIG launch plans in retailers’ meetings and managed assortment (listing/delisting/re-packs of novelties). Coordinated temporary animations (planning/negotiation, tar
Brand & Marketing Manager / Marketing Manager at CHANEL
September 20, 2014 - April 20, 2015
Marketing/brand-focused responsibilities in web marketing and marketing intelligence trainee roles. Activities included marketing operations for brand initiatives and intelligence gathering to support marketing decision-making.
European Region Media Trainee at WEB MARKET INTERNSHIP (INSEEC / ISQ...)
October 20, 2013 - September 20, 2014
Web marketing internship supporting brand/marketing activities and digital marketing execution.
Marketing Intelligence Trainee at SICPA
July 20, 2011 - June 20, 2012
Marketing intelligence internship supporting analysis and marketing intelligence tasks.

Education

INSEEC / SAWI & CREA at Geneva
January 1, 2008 - January 1, 2012
Bachelor of Science in Management (BSc) at University of Lausanne (HEC)
January 1, 2008 - January 1, 2012

Qualifications

Master in Luxury Marketing
January 1, 2013 - January 1, 2015

Industry Experience

Retail, Travel & Hospitality, Media & Entertainment, Professional Services