Available to hire
I am a multidisciplinary, marketing-led entrepreneur with over 15 years of experience across global markets. I have built a successful career advising clients on marketing strategy, branding, advertising, business growth, product development, and market expansion across the U.S., Caribbean, and Europe. My expertise spans integrated marketing, business strategy, creative execution, and event planning.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Language
English
Fluent
Spanish; Castilian
Fluent
Italian
Fluent
Work Experience
Marketing & Event Consultant at Independent Marketing & Event Consultant
January 1, 2022 - PresentAssist business owners and entrepreneurs in addressing business challenges, assessing their unique needs, identifying new growth opportunities, and the implementation of tailored strategies that drive measurable results. Act as an external marketing partner, offering companies a wide range of services, including Marketing Strategy, Digital Marketing, Content Strategy, Branding, Lead Generation, Data Analysis, Website Development & Optimization, and Event Marketing.
Product Manager Assistant at Idee Partners
June 1, 2019 - November 1, 2021Supported the senior product director with all FTW product development technical and managerial processes connecting brands’ products designs with material/technical/external suppliers, ensuring to achieve product specs within assigned budgets.
Founder at Clever Media LLC
April 1, 2013 - January 1, 2020Founded the company and grew it 1,500% year one, where in I was responsible for : business development, P&L analysis, operations management, sales forecasting, strategic planning, team building, branding, marketing strategy, client and supplier relations , project management, and staff direction. Closed the agency after falling in love with making shoes.
Caribbean Area Supervisor at Bacardi Corp.
September 1, 2010 - March 1, 2012Supervised 16 distributor partners in 12 countries in the Caribbean region and managed the Bacardi brands’ $1.8 million annual advertising budget. Worked with multinational teams worldwide, including Bacardi USA logistics, finance, and operation divisions.
Marketing & Event Consultant / Independent at Independent (Freelance)
January 1, 2022 - PresentAssist business owners and entrepreneurs in addressing business challenges, assessing needs, identifying growth opportunities, and implementing tailored strategies that drive measurable results. External marketing partner offering Marketing Strategy, Digital Marketing, Content Strategy, Branding, Lead Generation, Data Analysis, Website Development & Optimization, and Event Marketing.
Education
Master of Fashion Product Management at Polimoda
October 8, 2018 - June 1, 2019Master of Business Administration (MBA) at Boston University
September 10, 2008 - May 22, 2010Bachelor of Arts and Sciences (BAS) at Loyola University New Orleans
August 28, 2000 - May 15, 2004Qualifications
Owning and Operating a Hospitality Property Certificate
April 1, 2022 - April 1, 2022Content Marketing Certificate
January 1, 2018 - January 5, 2018Hive Global Leaders Program
August 1, 2015 - August 31, 2015Owning and Operating a Hospitality Property Certificate
January 1, 2022 - January 5, 2026Content Marketing Certificate
January 1, 2018 - January 5, 2026Winston - Salem Creative Startups Program (Co-Founder of Do Good Artist)
January 1, 2017 - January 5, 2026Digital Photography Certification
January 1, 2017 - January 5, 2026Member of Sales and Marketing Executives Association (Puerto Rico Chapter)
January 1, 2016 - January 5, 2026Senior Marketing Advisor, dESRUP Magazine
January 1, 2016 - December 31, 2017Hive Global Leaders Program
January 1, 2015 - January 5, 202640 under 40 Award - Caribbean Business Newspaper
January 1, 2014 - January 5, 2026Lean Startup Certification - Founder’s Institute (Puerto Rico Chapter)
January 1, 2013 - January 5, 2026New Fashion Icons 2013
January 1, 2013 - January 5, 2026Editorial Board Distinction - LUJO Magazine
January 1, 2013 - January 5, 2026Industry Experience
Consumer Goods, Professional Services, Media & Entertainment, Retail, Wholesale & Distribution, Financial Services, Non-Profit Organization, Real Estate & Construction, Travel & Hospitality, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
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