I am Anastasia Molina, a creative strategist and creative director specializing in fashion and culture-led storytelling through visual identity, brand development, and immersive experiences. With a background in social media marketing, content strategy, and creative direction across fashion, beauty, and lifestyle, I develop concepts that connect cultural insight with consumer psychology to create visually compelling and strategically grounded brand worlds across digital, experiential, and editorial platforms.

Anastasia Molina

I am Anastasia Molina, a creative strategist and creative director specializing in fashion and culture-led storytelling through visual identity, brand development, and immersive experiences. With a background in social media marketing, content strategy, and creative direction across fashion, beauty, and lifestyle, I develop concepts that connect cultural insight with consumer psychology to create visually compelling and strategically grounded brand worlds across digital, experiential, and editorial platforms.

Available to hire

I am Anastasia Molina, a creative strategist and creative director specializing in fashion and culture-led storytelling through visual identity, brand development, and immersive experiences.

With a background in social media marketing, content strategy, and creative direction across fashion, beauty, and lifestyle, I develop concepts that connect cultural insight with consumer psychology to create visually compelling and strategically grounded brand worlds across digital, experiential, and editorial platforms.

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Work Experience

Front Desk and Social Media Coordinator at Blow Dry Bar
June 1, 2020 - Present
Managed front desk operations and social media presence for a Miami Blow Dry Bar; handled bookings, guest services, inventory oversight, and daily operations. Created and scheduled on-brand social content, engaged with followers, and drove online bookings.
Remote Backstage Coordinator & Content Creator
June 1, 2024 - June 1, 2025
Coordinated backstage operations across multiple runway presentations, collaborating with stylists, models, beauty teams, and production staff to ensure seamless show execution. Captured and produced behind-the-scenes content for digital and social platforms. Contributed to creative concepts and visual storytelling during major fashion events. Supported Unite Hair's luxury beauty and fashion initiatives, and managed social media content and campaigns.
Creative Strategist & Creative Director at Lucid
May 1, 2025 - December 1, 2025
Contributed to the visual identity development and creative evolution of Lucid, an emotive AI and visual wellness platform focused on mood-driven digital experiences and immersive emotional storytelling. Assisted in shaping the brand’s aesthetic direction through trend research, content development, and AI-assisted creative workflows aligned with Lucid’s emotionally driven approach to technology and experience design. Managed social media content and visual storytelling across digital platforms, helping strengthen audience engagement and brand positioning within the wellness, technology, and creative industries. Developed concept-driven creative assets, campaign visuals, and content systems that supported the company’s evolving digital identity and emotional experience-focused mission.

Education

Bachelor of Fine Arts in Fashion Marketing and Management at Savannah College of Art and Design
September 1, 2022 - May 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Professional Services