Available to hire
I’m a product-first Product Owner with a UX background, specialized in OTT and digital media products. I own roadmaps, define MVPs and run discovery with content teams and engineers to ship features that make content easier to publish, find and watch.
I balance stakeholder needs (editorial, commercial and engineering) with user research and analytics to prioritise what truly moves the needle. Comfortable in Agile teams, I combine hands-on prototyping with data-informed decisions to deliver smooth streaming experiences and efficient CMS workflows.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Fluent
Work Experience
Product Owner at Megamedia
September 1, 2024 - PresentProduct Owner for OTT & editorial CMS — define vision and roadmap, turn editorial requests into user stories and a prioritized backlog. Improve CMS workflows: streamline ingestion, metadata, tagging and scheduling to cut time-to-publish and reduce manual fixes. Work with streaming & infra on DRM, CDN and token-based auth to ensure secure, reliable playback. Run A/B tests and funnel analysis (GA4 / Amplitude) to validate impact on play-start, engagement and retention; coordinate cross-platform launches (iOS / Android / TV / Web) and stakeholder comms. Highlights: introduced an editorial checklist and automated metadata validation; designed a tagging taxonomy that improved discoverability.
User Experience Design Specialist at Mirada PLC
March 1, 2022 - March 1, 2024Product-facing UX specialist for TV & embedded platforms, mobile and companion apps. Led user research & usability testing for TV, mapped journeys and produced interaction/implementation specs for developers. Designed wireframes and high-fidelity prototypes to speed delivery and cut rework. Partnered with Product and Engineering to align platform constraints with user needs (remote-control navigation, discoverability, onboarding).
Lead Developer at NTT DATA Services
October 1, 2021 - March 1, 2022Technical leadership between two Mirada stints: coordinated small teams delivering user-centric features, ensured product/tech alignment and mentored engineers on delivery practices. (This role sits between my two Mirada periods.)
User Experience Design Specialist at Mirada PLC
March 1, 2020 - October 1, 2021UX design and discovery work across Mirada projects, shaping user journeys and defining interaction specs for TV and related platforms.
Digital Art Director at Grow
February 1, 2019 - November 1, 2019Directed creative digital projects, supervised production and ensured visual consistency across campaigns.
Product Designer at Weblogs SL
August 1, 2017 - February 1, 2019Designed web and mobile interfaces, working with analytics and editorial teams to iterate on engagement-driven features.
Education
Master's Degree in Graphic Design and Interface Design for New Devices at Universidad de Sevilla
January 11, 2030 - January 1, 2015Bachelor's Degree in Advertising and Public Relations at Universidad Pontificia de Salamanca
January 11, 2030 - January 1, 2016Qualifications
Industry Experience
Media & Entertainment, Software & Internet, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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