Available to hire
Hi! I’m Anastasia Flitton, a visual designer passionate about turning ideas into meaningful design. I love collaborating across all kinds of projects, including illustrations, websites, print assets, email campaigns, and social ads that feel intentional yet human.
With a background in graphic design and hands-on work across. campaigns for Roots and diverse startups, I’m skilled at turning concepts into polished visuals, motion graphics, and modular design systems. Let’s connect!
Experience Level
Expert
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Intermediate
Intermediate
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Intermediate
Language
English
Fluent
French
Beginner
Work Experience
Web Designer, Paid Media at Roots Canada
April 1, 2025 - September 2, 2025Designed multi-channel campaign assets for seasonal launches across web, DOOH, paid media, OOH, and social platforms. Created responsive campaign pages and lookbooks tailoring content for Quebec and U.S. markets. Supported front-end implementation and live testing in Salesforce Marketing Cloud for both web and email channels. Produced motion graphics, developed Paid Media Figma libraries, maintained assets, and coordinated handoffs to agencies. Managed a Toronto Star/The Kit feature promoting the Roots Holiday campaign, overseeing copy, product, and visual approvals, while collaborating with agency partners.
Visual Designer at Roots Canada
March 1, 2024 - September 2, 2025Designed and developed digital assets for paid media, web, and email to support campaigns and product launches. Created Meta, TikTok, and organic paid media ads for marketing initiatives. Designed campaign and promotional emails in Figma; hand-coded and tested emails within Salesforce Marketing Cloud. Partnered with merchandising and marketing teams to deliver cohesive, on-brand digital experiences and full-funnel strategies.
Graphic Designer at Applyboard
June 1, 2023 - September 2, 2025Designed digital and print assets from concept to delivery, ensuring alignment with brand and global market needs. Collaborated cross-functionally on campaigns, trade show materials, presentations, and email designs. Produced print-ready files according to technical and regional standards. Maintained Figma design systems and enforced brand consistency. Led internal design workshops and supported motion projects with storyboards, illustrations, and animation-ready assets.
Graphic Designer at Communitech Digital Main Street
March 1, 2021 - September 2, 2025Managed projects with a small team focused on marketing and design solutions for local businesses during COVID-19. Led brand refresh initiatives and print asset delivery. Designed digital assets such as social media posts and consulted businesses on design systems. Acted as direct contact in various client meetings and designed presentations to showcase team solutions.
Education
User Experience (UX) Design Certificate at York University School of Continuing Studies
October 1, 2022 - May 1, 2023Graphic Design Advanced Diploma at Conestoga College
September 1, 2017 - April 1, 2020Qualifications
User Experience (UX) Design Certificate
October 1, 2022 - May 1, 2023Graphic Design Advanced Diploma
September 1, 2017 - April 1, 2020Industry Experience
Retail, Media & Entertainment, Software & Internet, Professional Services, Non-Profit Organization, Education, Other
Experience Level
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Expert
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Expert
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Expert
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Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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