I am a results-driven marketing professional with a strong background in business administration and data-driven decision making. I’ve excelled in market analysis, CRM-driven campaigns, and building cross-functional partnerships to deliver measurable results. I thrive on turning data into action, optimizing customer engagement, and identifying new business opportunities through research and testing. I enjoy collaborating with teams to streamline processes and craft compelling marketing materials.

Anchal Anchal

I am a results-driven marketing professional with a strong background in business administration and data-driven decision making. I’ve excelled in market analysis, CRM-driven campaigns, and building cross-functional partnerships to deliver measurable results. I thrive on turning data into action, optimizing customer engagement, and identifying new business opportunities through research and testing. I enjoy collaborating with teams to streamline processes and craft compelling marketing materials.

Available to hire

I am a results-driven marketing professional with a strong background in business administration and data-driven decision making. I’ve excelled in market analysis, CRM-driven campaigns, and building cross-functional partnerships to deliver measurable results.

I thrive on turning data into action, optimizing customer engagement, and identifying new business opportunities through research and testing. I enjoy collaborating with teams to streamline processes and craft compelling marketing materials.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Hindi
Advanced

Work Experience

Social Media Manager at Spice Club
October 1, 2025 - October 1, 2025
Planned and executed digital marketing campaigns that increased engagement by 45%. Designed visual content, managed promotions, and collaborated with influencers to enhance brand presence.
Marketing Intern at Toliday Trip Pvt. Ltd.
May 1, 2024 - May 1, 2024
Analyzed market trends and customer insights, contributing to the development of targeted marketing strategies. Collaborated with cross-functional teams to coordinate and execute marketing initiatives, ensuring seamless campaign delivery and maximum impact. Acquired proficiency in data analysis tools such as Excel and SQL, enhancing my analytical capabilities and enabling strategic decision-making.
SEO Analyst Intern at IIT Academy
January 31, 2024 - January 31, 2024
Conducted keyword research and implemented on-page SEO strategies to improve website visibility and drive organic traffic. Optimized meta tags, headings, image alt texts, and internal linking structure for better search engine rankings. Monitored and analyzed website performance using Google Analytics and Google Search Console; identified growth opportunities. Collaborated with content, design, and development teams to enhance website usability and search engine indexing.
SEO Analyst Intern at IIT Academy & Astro Swarg
January 31, 2024 - January 31, 2024
Optimized websites for SEO, boosted search visibility and traffic. Managed Google Ads, analyzed site data, and improved CTR through strategic keyword targeting and performance tracking.
Data Analyst Intern at Ath Systems
July 1, 2023 - July 1, 2023
Performed market research and data analysis to uncover industry trends and potential business opportunities. Contributed to collecting and analyzing business requirements to enhance operational effectiveness. Helped in preparing strategic reports and presentations for management review. Worked closely with cross-functional teams to optimize business processes and improve workflow efficiency. Assisted in assessing customer feedback and business performance metrics to support data-driven decision-making. Leveraged analytical tools to extract insights and provide recommendations for process enhancements.
SEO Analyst Intern at IIT Academy
July 1, 2023 - July 1, 2023
Conducted keyword research and implemented on-page SEO strategies to improve website visibility and drive organic traffic. Optimized meta tags, headings, image alt texts, and internal linking structure for better search engine rankings. Monitored and analyzed website performance using Google Analytics and Google Search Console; identified growth opportunities. Collaborated with content, design, and development teams to enhance website usability and search engine indexing.

Education

Master of Business Analytics at University of Auckland
January 1, 2025 - January 1, 2026
Bachelor of Business Administration at Guru Gobind Singh Indraprastha University
January 1, 2021 - January 1, 2024
Bachelor of Business Administration at Guru Gobind Singh Indraprastha University
January 1, 2021 - January 1, 2024
Masters in Business Analytics at University of Auckland
January 1, 2025 - November 18, 2025

Qualifications

Entrepreneurship Development
January 11, 2030 - November 18, 2025
Fundamentals of Statistics
January 11, 2030 - November 18, 2025
E-Business
January 11, 2030 - November 18, 2025
Business Analysis Intern
January 11, 2030 - November 18, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education