I’m a results-driven digital marketing and project leadership professional who blends creative storytelling with data-driven tactics to drive growth. I lead multi-channel campaigns, build strategic partnerships, and coordinate cross-functional teams to deliver measurable impact. I thrive in dynamic environments where strategy meets execution, and I’m passionate about authentic brand experiences and sustainable growth. I enjoy mentoring teams, crafting holistic brand experiences, and turning insights into actions that resonate with audiences. I’m drawn to holistic wellness, culture, and continuous learning, and I love turning complex challenges into clear, impactful outcomes for clients and brands.…

Ana Popovic

I’m a results-driven digital marketing and project leadership professional who blends creative storytelling with data-driven tactics to drive growth. I lead multi-channel campaigns, build strategic partnerships, and coordinate cross-functional teams to deliver measurable impact. I thrive in dynamic environments where strategy meets execution, and I’m passionate about authentic brand experiences and sustainable growth. I enjoy mentoring teams, crafting holistic brand experiences, and turning insights into actions that resonate with audiences. I’m drawn to holistic wellness, culture, and continuous learning, and I love turning complex challenges into clear, impactful outcomes for clients and brands.…

Available to hire

I’m a results-driven digital marketing and project leadership professional who blends creative storytelling with data-driven tactics to drive growth. I lead multi-channel campaigns, build strategic partnerships, and coordinate cross-functional teams to deliver measurable impact. I thrive in dynamic environments where strategy meets execution, and I’m passionate about authentic brand experiences and sustainable growth.

I enjoy mentoring teams, crafting holistic brand experiences, and turning insights into actions that resonate with audiences. I’m drawn to holistic wellness, culture, and continuous learning, and I love turning complex challenges into clear, impactful outcomes for clients and brands.

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Skills

Experience Level

Language

English
Fluent
Croatian
Advanced
Greek, Modern
Intermediate
Spanish; Castilian
Intermediate

Work Experience

Founder and Visionary at NaturaVibe
January 1, 2024 - November 14, 2025
Conceived, developed, and launched NaturaVibe, a holistic lifestyle brand promoting physical wellbeing, spiritual growth, and mental development; built an engaging online presence through blogs, courses, and social media.
Digital Marketing Consultant - Remote at Independent / Remote
January 1, 2024 - January 1, 2024
Developed and implemented organic marketing strategies to enhance brand visibility and audience engagement across digital platforms. Created content briefs, aligned with brand messaging, and supported website UX improvements; collaborated with partners and stakeholders to drive campaign success.
Business Project Manager / Digital Project Manager at Simba Sea Trips
January 1, 2024 - January 1, 2024
Managed day-to-day operations for travel-focused digital initiatives; coordinated cross-functional teams, oversaw event logistics for island tours, and ensured on-brand customer experiences across partner platforms.
Account Manager at Yoshiro Digital Marketing Agency
January 1, 2023 - January 1, 2023
Served as primary contact for client accounts; built long-term client relationships, negotiated contracts, and ensured timely delivery of tailored digital marketing solutions.
Coordinator & Sales Representative at Tech Art DOO
January 1, 2021 - November 14, 2025
Coordinated client meetings, managed vendor relations, and supported sales activities; maintained proactive communication with clients via phone, in-person meetings, and online platforms to build strong relationships and address needs.
Research Associate at Institute of Technology for Nuclear and other Mineral Raw Materials
January 1, 2019 - January 1, 2019
Conducted daily research in microbial wastewater treatment, focusing on novel and sustainable methods; collaborated with students and industry partners to advance research initiatives.
Project Development Team Member at Wind Farm Alibunar
January 1, 2015 - January 1, 2015
Produced and managed project documentation; participated in discussions on operations, environmental protection, and safety issues; contributed valuable insights for project development.
Digital Project Manager / Business Project Manager at Simba Sea Trips
January 1, 2023 - January 1, 2023
Managed day-to-day operations and ensured the seamless execution of digital projects, including website launches, social media campaigns, PPC, and platform listings. Oversaw projects from concept to delivery, coordinating cross-functional teams to align with business objectives and timelines. Engaged with industry partners (e.g., Viator, Agoda, Trip.com) to onboard and promote tours, and supported regional engagement across targeted island destinations.
Account Manager at Yoshiro Digital Agency
January 1, 2023 - January 1, 2023
Served as the primary point of contact for client accounts, building and maintaining relationships, coordinating deliverables, and ensuring timely execution. Prepared comprehensive account status reports, identified opportunities for growth, and assisted with onboarding new clients and contract negotiations.
Research Assistant at Institute of Technology for Nuclear and Other Mineral Raw Materials
January 1, 2019 - January 1, 2019
Conducted research activities focusing on removal of toxic metals from wastewater, exploring advanced purification technologies, and contributing to the development of sustainable industrial solutions. Collaborated with peers and external partners to advance environmental applications.
Project Developer Team Member at Wind Farm Alibunar I, Alibunar, Serbia
January 1, 2015 - January 1, 2015
Produced and managed project documentation; ensured compliance with relevant legislation; maintained accurate data records; participated in operational discussions and safety considerations; collaborated with planners, engineers, wind turbine suppliers, and advisers to streamline processes and address challenges.
Research Activities at King Mongkut's University of Technology North Bangkok
January 1, 2019 - January 1, 2019
Daily research in microbial fuel cell technology, exploring energy generation and wastewater remediation; conducted microbial testing and DNA extraction; collaborated with peers to develop innovative solutions; engaged with industrial stakeholders for opportunities.
Digital Marketing Consultant at Self-Employed / Remote
December 31, 2024 - December 31, 2024
Developed and implemented organic marketing strategies to enhance brand visibility and audience engagement across digital platforms. Created detailed campaign assets, and collaborated with partners and stakeholders to drive growth.
Business Project Manager / Digital Project Manager at Simba Sea Trips
December 31, 2023 - December 31, 2023
Managed day-to-day operations, launched multi-channel campaigns, and coordinated marketing efforts to align with business objectives and deliver compelling tour experiences.
Account Manager at Yoshiro Digital Marketing Agency
December 31, 2024 - December 31, 2024
Served as the primary point of contact for client accounts; built long-term relationships, negotiated contracts, and led tailored digital marketing strategies to achieve client goals.
Coordinator & Sales Representative at Tech Art DOO
December 31, 2023 - December 31, 2023
Coordinated in-person and virtual meetings, created internal communications, built client relationships, and supported vendor coordination to streamline operations.
Research Associate / Research Activities at Institute of Technology for Nuclear and other Mineral Raw Materials
December 31, 2019 - December 31, 2019
Drove R&D on mineral resources, explored sustainable building materials, and supported environmental initiatives through collaboration with industrial partners.
Research Associate at King Mongkut’s University of Technology North Bangkok
December 31, 2019 - December 31, 2019
Daily research in microbial wastewater treatment, focusing on innovative and sustainable methods; collaborated with students and industry partners.
Project Development Team Member at Wind Farm Alibunar I
December 31, 2015 - December 31, 2015
Produced and managed project documentation; engaged with stakeholders and government bodies to drive project progress.

Education

B.E. in Environmental Engineering at Faculty of Technical Sciences, University of Novi Sad
January 11, 2030 - January 1, 2014
M.Sc in Environmental Engineering at Faculty of Technology and Metallurgy, University of Belgrade
January 11, 2030 - January 1, 2015
Ph.D in Environmental Engineering at Faculty of Technology and Metallurgy, University of Belgrade
January 11, 2030 - November 14, 2025
Master of Science (M.S.c.) in Environmental Engineering at University of Novi Sad, Faculty of Technical Science
January 1, 2014 - January 1, 2015
PhD in Environmental Engineering at University of Belgrade, Faculty of Technology and Metallurgy, Department for Waste Water Treatments
January 11, 2030 - November 14, 2025
Bachelor of Environmental Engineering at Faculty of Technical Sciences, University of Novi Sad
January 11, 2030 - January 1, 2014
Master of Science in Environmental Engineering at Faculty of Technology and Metallurgy, University of Belgrade
January 11, 2030 - January 1, 2015
PhD in Environmental Engineering at Faculty of Technology and Metallurgy, University of Belgrade
January 11, 2030 - November 14, 2025

Qualifications

PhD in Environmental Engineering
January 11, 2030 - November 14, 2025
Master of Science (M.S.c.) in Environmental Engineering
January 1, 2014 - January 1, 2015

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Travel & Hospitality, Energy & Utilities, Gaming

Skills

Experience Level