Born and raised in Lisbon, I grew up dreaming of space, football, and following in the footsteps of Coppola. I studied Film at Universidade Lusófona and chased the ambition to emulate Apocalypse Now's director. I’m carving out a creative and honest path in advertising and content creation, where storytelling comes naturally and the aesthetic feels cinematic. With around 20 years in the industry, I’m a creative director with strong organizational abilities and a solid technical understanding of the full production process. I’m imaginative, collaborative, and thrive in team spaces, bringing people together around a shared vision and communicating clearly to keep every project on track. I also manage budgets responsibly and deliver polished results from concept through to final delivery. In addition to directing, I have a knack for video editing, rhythm and storytelling, which helps me contribute across pre-production, production, and post-production.

André Cruz

Born and raised in Lisbon, I grew up dreaming of space, football, and following in the footsteps of Coppola. I studied Film at Universidade Lusófona and chased the ambition to emulate Apocalypse Now's director. I’m carving out a creative and honest path in advertising and content creation, where storytelling comes naturally and the aesthetic feels cinematic. With around 20 years in the industry, I’m a creative director with strong organizational abilities and a solid technical understanding of the full production process. I’m imaginative, collaborative, and thrive in team spaces, bringing people together around a shared vision and communicating clearly to keep every project on track. I also manage budgets responsibly and deliver polished results from concept through to final delivery. In addition to directing, I have a knack for video editing, rhythm and storytelling, which helps me contribute across pre-production, production, and post-production.

Available to hire

Born and raised in Lisbon, I grew up dreaming of space, football, and following in the footsteps of Coppola. I studied Film at Universidade Lusófona and chased the ambition to emulate Apocalypse Now’s director. I’m carving out a creative and honest path in advertising and content creation, where storytelling comes naturally and the aesthetic feels cinematic.

With around 20 years in the industry, I’m a creative director with strong organizational abilities and a solid technical understanding of the full production process. I’m imaginative, collaborative, and thrive in team spaces, bringing people together around a shared vision and communicating clearly to keep every project on track. I also manage budgets responsibly and deliver polished results from concept through to final delivery. In addition to directing, I have a knack for video editing, rhythm and storytelling, which helps me contribute across pre-production, production, and post-production.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent
French
Beginner

Work Experience

Art Assistant at ShowOff / Arizona (Freelance)
January 1, 2005 - January 1, 2006
Supported the prop master and art director in developing visual concepts; assembled and dismantled sets; researched visual references and prepared concept proposals.
Production Assistant at Freelancer (Production)
January 1, 2006 - January 1, 2008
Handled logistical planning for productions, ensured shoots ran smoothly, prepared scenes, arranged permits, organized transportation and catering for the crew.
Directing Intern at Garage Films
January 1, 2008 - January 1, 2009
Assisted directors with script development, reference research (cinematography, art, wardrobe), casting, location scouting, storyboard development, proposals, and client presentations; gained post-production exposure.
Director at Garage Films
January 1, 2009 - January 1, 2018
Directed projects for national and international brands; produced documentary interviews (Portugueses Sem Fronteiras) aired on RTP 2; developed digital content for the Portuguese Football Federation, Sporting CP, Vodafone, and others.
Director / Video Editor at Freelancer (Advertising)
January 1, 2018 - Present
Directed launch campaigns for NOS STUDIOS channel (Nébula), NOS EMPRESAS (Rocky Studios), DS Group, UM BONGO (Mother Lisbon), MEO 5G (UandME Films); represented in Portugal and abroad on a non-exclusive basis.
Director / Video Editor at JUDAS ROCKS - AGENCY
January 1, 2021 - Present
Collaborate regularly to develop innovative concepts through image research and video editing, helping craft proposals that convert potential clients into actual clients.

Education

Cinema, Vídeo and Multimedia at Universidade Lusofona
September 30, 2003 - September 30, 2006
Bachelor Degree at Universidade Lusófona
January 1, 2003 - January 1, 2006

Qualifications

Adobe Premiere/Photoshop Certified
February 2, 2015 - February 12, 2015

Industry Experience

Media & Entertainment, Professional Services, Telecommunications