Originally from Quito, Ecuador, I grew up immersed in family, culture, and music, singing in my grandmother’s church choir and teaching myself guitar by age fourteen. My high school years blended sports with music as a drummer in a Latin Jazz band, eventually leading me to focus on songwriting and singing. Now, as I near graduation from Berklee College of Music with a double major in Music Business Management and Songwriting and a minor in Recording and Production, I combine my artistic talents with a strong passion for social media marketing. I create and manage digital content across platforms like Instagram, TikTok, and YouTube to amplify artists’ voices and build engaged communities. With experience as a campus operations assistant, editorial contributor, and freelance marketing strategist, I’m dedicated to connecting music and storytelling through creative, strategic digital outreach.

Andrea Recalde

Originally from Quito, Ecuador, I grew up immersed in family, culture, and music, singing in my grandmother’s church choir and teaching myself guitar by age fourteen. My high school years blended sports with music as a drummer in a Latin Jazz band, eventually leading me to focus on songwriting and singing. Now, as I near graduation from Berklee College of Music with a double major in Music Business Management and Songwriting and a minor in Recording and Production, I combine my artistic talents with a strong passion for social media marketing. I create and manage digital content across platforms like Instagram, TikTok, and YouTube to amplify artists’ voices and build engaged communities. With experience as a campus operations assistant, editorial contributor, and freelance marketing strategist, I’m dedicated to connecting music and storytelling through creative, strategic digital outreach.

Available to hire

Originally from Quito, Ecuador, I grew up immersed in family, culture, and music, singing in my grandmother’s church choir and teaching myself guitar by age fourteen. My high school years blended sports with music as a drummer in a Latin Jazz band, eventually leading me to focus on songwriting and singing.

Now, as I near graduation from Berklee College of Music with a double major in Music Business Management and Songwriting and a minor in Recording and Production, I combine my artistic talents with a strong passion for social media marketing. I create and manage digital content across platforms like Instagram, TikTok, and YouTube to amplify artists’ voices and build engaged communities.

With experience as a campus operations assistant, editorial contributor, and freelance marketing strategist, I’m dedicated to connecting music and storytelling through creative, strategic digital outreach.

See more

Experience Level

Language

Spanish; Castilian
Fluent
English
Fluent
Portuguese
Beginner

Work Experience

Studio Intern at La Crans Studios
January 1, 2022 - January 1, 2024
Supported daily studio operations, including setup and teardown for recording sessions. Assisted with A&R tasks alongside Warner Music Latin. Organized promotional events, timelines, and listening sessions. Created social media content that boosted engagement by 20%. Wrote and composed stories for Berklee Now to support digital marketing and press efforts. Covered approximately five large campus events per semester with live event coverage and promotional support.
Editorial & Marketing Assistant at Berklee Now
January 1, 2022 - Present
Freelance editor/marketing assistant: Created the official Marketing Pitch Deck for WHY HOUSE; directed Ariadne’s Lost at Sea music video (8,000 Instagram views) and Grace Arakawa’s dance audition videos; produced personal video content with over 63,000 combined views on Instagram and TikTok; produced and marketed Noelia Villalfa ne’s debut single 'I Love You, Please Don't Call' (6,000 Instagram views). Managed social media and visual marketing for producer and mixing engineer Matthew Leon.
Public Relations Ambassador at Latina Association of Berkeley Students (LABS)
December 31, 2023 - December 30, 2025
Communicated bilingually in Spanish and English and some Portuguese to connect with Latin-based university programs. Wrote and translated emails, handled phone communications, and managed outreach to partner universities. Curated and supported the creation of Idolos Latinos and Hits and Heat Latin Summers showcases.
Campus Life Operations Assistant at Berklee College of Music - Campus Life
December 31, 2023 - Present
Provided front-desk support, efficiently addressing inquiries from students, staff, and guests. Managed daily administrative and logistical tasks, coordinating communications via phone, email, and in-person to ensure smooth operations.

Education

Bachelor of Arts at Berklee College of Music
January 11, 2030 - April 15, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services