I am a digital marketing and social media professional with over 3 years of hands-on experience in building online presence and engaging audiences for brands in Bolivia. I specialize in content creation, scheduling, performance tracking, and cross-platform campaigns on Instagram, Facebook, and TikTok, using Canva, Final Cut Pro, Photoshop, and CapCut to deliver compelling visuals. I’m passionate about connecting brands with real audiences through clear and powerful messaging. I enjoy collaborating with teams—from loan officers to athletes and media staff—to craft personalized campaigns, drive awareness, and support business goals, especially in social media, content strategy, and digital branding.

Andrés Jorge González Montaño

I am a digital marketing and social media professional with over 3 years of hands-on experience in building online presence and engaging audiences for brands in Bolivia. I specialize in content creation, scheduling, performance tracking, and cross-platform campaigns on Instagram, Facebook, and TikTok, using Canva, Final Cut Pro, Photoshop, and CapCut to deliver compelling visuals. I’m passionate about connecting brands with real audiences through clear and powerful messaging. I enjoy collaborating with teams—from loan officers to athletes and media staff—to craft personalized campaigns, drive awareness, and support business goals, especially in social media, content strategy, and digital branding.

Available to hire

I am a digital marketing and social media professional with over 3 years of hands-on experience in building online presence and engaging audiences for brands in Bolivia. I specialize in content creation, scheduling, performance tracking, and cross-platform campaigns on Instagram, Facebook, and TikTok, using Canva, Final Cut Pro, Photoshop, and CapCut to deliver compelling visuals.

I’m passionate about connecting brands with real audiences through clear and powerful messaging. I enjoy collaborating with teams—from loan officers to athletes and media staff—to craft personalized campaigns, drive awareness, and support business goals, especially in social media, content strategy, and digital branding.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Sports Journalist, Camera Operator & Social Media Coordinator at Planeta Deportes
January 1, 2020 - December 31, 2022
Covered local and national sports events, conducted athlete interviews, operated professional video equipment for live and recorded coverage. Managed the show's social media platforms, including content creation, publishing, and audience engagement.
Social Media Manager at HomeTrust Lending
March 20, 2023 - Present
Developed and executed social media strategies to increase brand awareness and client engagement. Managed content creation, scheduling, and performance tracking across platforms such as Instagram, Facebook, and TikTok. Collaborated with loan officers to create personalized campaigns.

Education

Bachelor's Degree in Social Communications at Universidad Católica Boliviana "San Pablo"
January 11, 2030 - December 20, 2022
Postgraduate Diploma in Digital Marketing and Social Media at Universidad del Valle, Cochabamba, Bolivia
January 1, 2023 - January 20, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services