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I'm a digital marketing and communications professional with a journalism background and over 10 years of experience driving growth for brands across digital channels. I blend strategic analytics with creative storytelling to identify challenges early and deliver initiatives with measurable commercial impact. I specialize in social media management, content creation (photo, video filming, copy), Meta Ads, full-funnel campaign strategy, landing pages, and analytics. I'm fluent in English and Spanish, a collaborative team player, and proficient with Microsoft Office, Adobe Photoshop, CapCut, and Meta Ads certification.…I'm a digital marketing and communications professional with a journalism background and over 10 years of experience driving growth for brands across digital channels. I blend strategic analytics with creative storytelling to identify challenges early and deliver initiatives with measurable commercial impact. I specialize in social media management, content creation (photo, video filming, copy), Meta Ads, full-funnel campaign strategy, landing pages, and analytics. I'm fluent in English and Spanish, a collaborative team player, and proficient with Microsoft Office, Adobe Photoshop, CapCut, and Meta Ads certification.

Andres Vivanco

Social Media Manager, Content Creator, Content Strategist, +4

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I'm a digital marketing and communications professional with a journalism background and over 10 years of experience driving growth for brands across digital channels. I blend strategic analytics with creative storytelling to identify challenges early and deliver initiatives with measurable commercial impact. I specialize in social media management, content creation (photo, video filming, copy), Meta Ads, full-funnel campaign strategy, landing pages, and analytics. I'm fluent in English and Spanish, a collaborative team player, and proficient with Microsoft Office, Adobe Photoshop, CapCut, and Meta Ads certification.…I'm a digital marketing and communications professional with a journalism background and over 10 years of experience driving growth for brands across digital channels. I blend strategic analytics with creative storytelling to identify challenges early and deliver initiatives with measurable commercial impact. I specialize in social media management, content creation (photo, video filming, copy), Meta Ads, full-funnel campaign strategy, landing pages, and analytics. I'm fluent in English and Spanish, a collaborative team player, and proficient with Microsoft Office, Adobe Photoshop, CapCut, and Meta Ads certification.

Available to hire

I’m a digital marketing and communications professional with a journalism background and over 10 years of experience driving growth for brands across digital channels. I blend strategic analytics with creative storytelling to identify challenges early and deliver initiatives with measurable commercial impact.

I specialize in social media management, content creation (photo, video filming, copy), Meta Ads, full-funnel campaign strategy, landing pages, and analytics. I’m fluent in English and Spanish, a collaborative team player, and proficient with Microsoft Office, Adobe Photoshop, CapCut, and Meta Ads certification.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Spanish; Castilian

Fluent

Work Experience

Marketing Consultant at Sprinter Towing and Auto Repair

March 1, 2026 - Present

Launched Meta Ads lead generation campaigns achieving a cost per lead under $7 CAD within the first campaign cycle. Directed full-funnel campaign strategy — audience building, creative, and budget optimization — increasing client flow by 20% within the first two months. Produced photo and video content for social media, supporting campaign performance. Delivered performance reports analyzing key campaign metrics, translating data insights into actionable strategy adjustments to improve ROI.

Digital Marketing Manager at Acelerador

March 1, 2016 - July 1, 2025

Managed full-funnel Meta Ads campaigns and digital strategy for 10+ clients across multiple industries, consistently delivering measurable growth in leads, enrollments, and brand awareness. Drove outstanding results: 500% Instagram audience growth (Sinzero Wines), 55% increase in students’ enrollments in year one (Athletic Study Center), and 15K+ LinkedIn followers built from scratch (Errázuriz Consultores). Generated qualified leads for enrollment campaigns and provided ongoing digital presence for clients including ENEL (Fortune 500 firm), SAFFCO, Verónica Allamand, among many others. Developed tailored digital marketing and content strategies for each client account. Oversaw creative and production teams across multiple concurrent campaigns, managing workflows from briefing through final delivery of digital assets and campaign materials.

Social Media Strategist at iCrossing Latam (Digital Agency)

September 1, 2014 - August 31, 2015

Designed and executed social media strategies for high-profile clients including the Ministry of Foreign Affairs and Universidad Adolfo Ibáñez. Developed digital content strategy for Universidad Adolfo Ibáñez, contributing to the university becoming the first in Chile to reach full enrollment that year. Produced and managed editorial content for high-profile institutional social media accounts, adapting messaging and tone for both governmental and academic audiences. Generated user behavior and campaign performance reports, translating analytics data into actionable recommendations that informed ongoing content and media strategy. Trained government spokespersons on digital communications and social media best practices.

Communications and Digital Marketing Specialist at Ministry of Foreign Affairs of Chile

September 1, 2012 - January 31, 2014

Built the digital presence of a government innovation fund from scratch, driving 900+ applicants through digital channels. Planned and executed digital marketing initiatives to strengthen the Chilean Undersecretary of International Economic Relationships' online presence and public engagement. Coordinated the production of institutional communications materials, including digital content, publications, and public-facing documents aligned with the organization's strategic objectives. Supported stakeholder engagement efforts by developing clear, targeted messaging for internal and external audiences across digital and traditional communication channels.

Social Media Manager at Media Interactive (Omnicom Media Group)

March 1, 2010 - August 31, 2012

Led the digital marketing team that positioned Falabella as the #1 retail brand on social media in Latam, achieving the most followed Facebook brand page, quadrupling content views, and reaching record-high engagement rates within one year. Supervised social media brand positioning for accounts including Citroën, ABCDin, and Clínica Las Condes. Managed digital crisis communications. Planned and supervised digital content production for multiple brand accounts simultaneously, coordinating cross-functional teams of community managers, designers, and copywriters.

Marketing and Communications Specialist (Volunteer) at TEDxWaverley

October 1, 2025 - Present

Led integrated marketing campaigns for the inaugural TEDx Waverley event, covering social media, content creation, brand development, and email marketing. Produced multi-platform content for LinkedIn and Instagram, SEO-optimized blog posts, event graphics, and video — driving strong community engagement for the event launch. Developed press kit and coordinated all communications aligned with the brand theme. Ensured brand consistency across all communication channels, reinforcing event identity and audience engagement.