Andrew Geroski
I am a conceptually driven art director and graphic designer with more than 20 years of experience bringing to life compelling ideas that change minds, win hearts, build loyalty, and grow share.
About
I am a conceptually driven art director and graphic designer with more than 20 years of experience bringing to life compelling ideas that change minds, win hearts, build loyalty, and grow share. I have proven expertise in advertising, marketing strategies and identity building, with an impactful approach to design. I bring an artistic sensibility to all aspects of the creative process and enjoy collaborating with teams to deliver meaningful brand results.
I thrive in collaborative environments, translating complex challenges into clear, visually engaging solutions that drive business results and foster long-term relationships with audiences and clients.
- 37 years' experience
- Joined April 2025
Industry experience
- Consumer Goods
- Healthcare
- Media & Entertainment
- Non-Profit Organization
- Professional Services
- Retail
- Education
More experts in Philadelphia, United States
Work experience· 11 roles
Collaborated with the marketing department at Philadelphia Zoo to promote and launch yearly on-site exhibits and special events; created advertising campaigns and membership drives across multiple visual platforms. Re-branded and crystallized visual messaging for Human Good, a Life Plan Community with campuses across the US. Designed the entire brand identity, created all visual assets, and art directed all advertising print and digital campaigns for SDS Rx. Conceptualized and executed creative for new business pitches and refreshed approaches on various print and digital campaigns; freelance work for ad agencies’ clients. Launched three online stores with print-on-demand capabilities to sell designs for wearables and merchandise.
Freelance art director and graphic designer delivering consumer and B2B advertising for diverse clients; produced effective campaigns, managed tight deadlines, and fostered lasting client relationships across healthcare, lawn care, nonprofits and for-profits.
Co-led creative direction and brand development; built and maintained client relationships; oversaw campaigns and projects across multiple offices.
Education· 5
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