I'm a Market Research Analyst based in Des Moines, IA, specializing in converting quantitative and qualitative data into actionable customer insights. I've led end-to-end research lifecycles and delivered formal white papers and presentations that shape strategy for diverse stakeholders.

Andrew T. Guhin

I'm a Market Research Analyst based in Des Moines, IA, specializing in converting quantitative and qualitative data into actionable customer insights. I've led end-to-end research lifecycles and delivered formal white papers and presentations that shape strategy for diverse stakeholders.

Available to hire

I’m a Market Research Analyst based in Des Moines, IA, specializing in converting quantitative and qualitative data into actionable customer insights.

I’ve led end-to-end research lifecycles and delivered formal white papers and presentations that shape strategy for diverse stakeholders.

See more

Experience Level

Expert
Intermediate

Language

English
Fluent

Work Experience

Research Scientist at Iowa State University
August 1, 2021 - June 1, 2025
Spearheaded the design and execution of primary and secondary research, including surveys, focus groups, and in-depth interviews, managing the full research lifecycle. Analyzed large proprietary datasets and synthesized complex findings into 20+ formal white-paper reports that provided direct consultative value. Led 13 concurrent, high-stakes research projects on time and within budget. Mentored a team of three junior staff and consulted with 20+ internal and external clients to define research objectives, leading to high client satisfaction and project renewals. Presented regular updates to stakeholders, translating complex findings into data-driven insights that shaped client roadmaps and messaging. Standardized client engagement processes by creating and implementing a contract system clarifying project budget and deliverables, enhancing clarity and quality control. Organized and led a team review of internal business processes to align with best practices.
Research Assistant at Michigan State University
January 1, 2019 - December 1, 2020
Co-authored peer-reviewed papers by leading statistical modeling and data interpretation efforts on complex research projects. Consulted and trained over 250 undergraduate students in advanced statistical concepts. Presented complex analytical findings to non-technical stakeholders in a clear, digestible manner.

Education

Master of Arts at Michigan State University
January 11, 2030 - December 1, 2020
Bachelor of Science at Iowa State University
January 11, 2030 - May 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Education, Media & Entertainment, Software & Internet, Other