ANDREW GABRIEL SATIL ROSA

Available to hire

I'm Andrew — Creative Director and AI-powered designer specializing in brands that sell a lifestyle before they sell a product.

About

I’m Andrew — Creative Director and AI-powered designer specializing in brands that sell a lifestyle before they sell a product.

My background is in growth marketing: I spent years at V4 Company, one of Latin America’s largest performance agencies, where every creative had to justify its existence in results. That shaped how I think about design — strategy first, aesthetics second.

Today I work with DTC and e-commerce brands worldwide, producing landing pages, brand identities, ad creatives, and AI-generated editorial content that converts.

I don’t just make things look good. I make them work.

Portfolio: andrew-portfolio-en.vercel.app

  • Joined November 2025

Languages

  • Spanish; CastilianAdvanced
  • EnglishAdvanced
  • PortugueseFluent

Industry experience

  • Other
  • Software & Internet
  • Media & Entertainment
  • Education
  • Healthcare
  • Energy & Utilities
  • Telecommunications
  • Professional Services
  • Retail
  • Consumer Goods

More experts

Projects · 6

A fictional specialty coffee brand built as a full creative concept — from brand positioning to a complete digital experience.

Noir & Ground is a Melbourne-based artisanal roastery built around one idea: coffee as ritual. The brand rejects the transactional nature of commercial coffee and positions each cup as a deliberate act of slowness. The landing page translates that philosophy into a dark, editorial web experience — featuring video extraction loops, a curated product catalog, atmosphere gallery, and a brand voice designed to attract the specialty coffee audience.

Every section was crafted with intentional restraint: dark palette, precise typography, and copy that sells a feeling before it sells a product.

Concept: Specialty coffee / dark editorial brand
Positioning: Melbourne-based artisanal roastery
Type: Personal / Concept project
Live site: noir-and-ground.vercel.app
Stack: HTML, CSS, JavaScript
https://www.twine.net/signin

Noir & Ground — Specialty Coffee Brand & Digital Experience
  • AI Prompt Engineer
  • Art Director
  • Brand Strategist
  • +1

https://www.twine.net/signin

A fully fictional energy drink brand built as a creative concept — designed to demonstrate what a premium digital brand experience looks like when art direction, copywriting, and web design work together.

Sakura Void is the Black Edition drop from 25h: a Tokyo-inspired energy drink brand built around the Japanese concept of setsuna — the briefest unit of time. The landing page is a cinematic, scroll-driven experience with a 174-frame hero animation, parallax motion, live countdown timer, and a complete brand narrative woven through every section.

Every element — from the void black color system to the Japanese typography and the product lore — was crafted to feel like a real premium launch, not a portfolio exercise.

Concept: Dark luxury / Tokyo-inspired energy drink brand
Type: Personal / Concept project
Live site: sakura-void.vercel.app
Stack: GSAP, Lenis, ScrollTrigger, HTML/CSS/JS

Sakura Void — AI-Powered Brand Experience & Landing Page
  • Art Director
  • Brand Designer
  • Copywriter
  • +2

A concept UGC video ad featuring an AI-generated creator reviewing a lip gloss from her car — shot in that late-afternoon golden light that makes beauty content feel effortless and real.

The setting gives the video an intimate, off-duty energy: the kind of content that performs because it doesn’t look like an ad. She speaks directly to her audience, making the product feel like a natural part of her routine.

Concept: In-car beauty review / lifestyle UGC
Format: Short-form vertical video (UGC style)
Tools: ChatGPT Image Generation, Seedance
Type: Personal / Concept project

AI UGC Lip Gloss — In-Car Beauty Review
  • AI Prompt Engineer
  • Creative Director
  • UGC Creator

A concept UGC video ad built around a morning skincare routine — designed to feel native, authentic, and scroll-stopping on Instagram and TikTok.

The talent is fully AI-generated: a lifestyle creator speaking directly to her audience, walking through her routine in a clean, aesthetic format. The voiceover was crafted to feel casual and relatable — the kind of content that blends seamlessly into a feed while still driving intent.

Concept: Morning routine / lifestyle UGC
Format: Short-form vertical video (UGC style)
Tools: ChatGPT Image Generation, Seedance
Type: Personal / Concept project

AI UGC Skincare - Morning Routine Video Ad
  • AI Prompt Engineer
  • Creative Director
  • UGC Creator

A dark luxury editorial created to explore the aesthetic territory of Chanel Le Lift — the brand’s premium skincare line.

The concept draws from high-fashion editorial codes: deep shadows, sculptural lighting, and a cinematic color palette that communicates age-defying elegance without ever feeling clinical.

Every image was produced using AI generation (NB Pro) combined with Photoshop retouching and compositing — resulting in 15+ editorial frames built to the standard of a luxury campaign shoot.

Concept & direction: Dark luxury editorial
Tools: NB Pro, Adobe Photoshop
Type: Personal / Concept project

Chanel Le Lift + Sydney Sweeney — AI Editorial Campaign
  • AI Prompt Engineer
  • Brand Designer
  • Creative Director

I design high-converting static ad creatives for Meta Ads (Facebook & Instagram) — built to stop the scroll and drive clicks.

Each creative is developed with a clear visual hierarchy, strong hooks, and a CTA that directs attention intentionally. I understand performance marketing from the inside — my background at V4 Company, one of Latin America’s largest growth marketing agencies, shaped how I think about design as a conversion tool, not just aesthetics.

What’s included in this portfolio:

  • Static creatives for lifestyle, wellness, beauty, and DTC brands
  • Multiple formats: feed (1:1, 4:5), stories (9:16)
  • Hook-led layouts with copy integration
  • A/B friendly variations

Tools: Figma, Adobe Photoshop, Illustrator

Portfolio:
More about me: andrew-portfolio-en.vercel.app

Meta Ad Creatives — Static Ads for DTC & E-Commerce Brands
  • Brand Designer
  • Brand Strategist
  • Graphic Designer
  • +1

Work experience· 11 roles

Freelance Growth Designer · Mizz DermocosmeticsFeb 2026 – May 2026 · 4 mos

Designed and developed high-conversion landing pages and sales pages for dermocosmetics product lines. Produced AI-powered photo shoots for product and campaign imagery. Created and deployed email marketing campaigns focused on retention and upsell. Developed full sales funnel strategy from ad creative to checkout page.

Graphic desginer and growth marketing · V4 companyApr 2025 – Nov 2025 · 8 mos

At V4 Company, I designed high-converting creatives for Meta and Google Ads, developed branding and rebranding projects, created landing pages and websites focused on user experience, and produced strategic social media content. I collaborated closely with marketing and traffic teams to align design with business goals and optimize performance.

Brand Strategist & Growth Designer · V4 CompanyApr 2025 – Dec 2025 · 9 mos

Designed high-conversion landing pages and sales pages aligned with brand positioning and campaign goals. Created paid ad creatives (static and video) for Meta Ads and Google Ads focused on conversion rate. Led branding, rebranding, and brand creation projects including visual identity and strategic analysis. Produced UGC-style and AI-generated video content using HeyGen, Sora, and Higgsfield. Developed websites and e-commerce pages using Framer, Lovable, and WordPress (Elementor). Supported end-to-end digital product launches with creative strategy and execution.

Designer · V4 CompanyJan 2025 – Present · 1 yr 11 mos
Sales Assistant · Bell ValleyApr 2024 – Nov 2024 · 8 mos
Sales · Cute CaseAug 2022 – Aug 2023 · 1 yr 1 mo
Sales - Cute Case · Cute CaseAug 2022 – Aug 2023 · 1 yr 1 mo
Social Media & Brand Designer · Cute CaseAug 2022 – Aug 2023 · 1 yr 1 mo

Education· 5

graphic designer · unievangelica2018
Bachelor's Degree in Graphic Design · UniEvangélica2030 – 2018
Bachelor's Degree in Graphic Design · Universidade Evangélica2030 – 2018
Bachelor's Degree in Graphic Design · Uni Evangelica2018 – 2019

Certifications and awards· 6

Advanced Computer Skills2030 – 2025
Microsoft Office Suite2030 – 2025
Computer Maintenance2030 – 2025
Graphic Design2030 – 2025

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