I'm Anderson Rodrigues, a multidisciplinary designer with more than 15 years of international experience leading end-to-end design projects across Brazil, Europe, North America, and beyond. I specialize in brand identity, visual systems, UI design, editorial, packaging, and social media design, always aiming to translate strategy into compelling visuals. I've collaborated with global brands such as Heineken, P&G, and Diageo, and I've guided rebranding and marketing initiatives in multicultural environments. I thrive in cross-functional teams and enjoy turning complex briefs into clear, creative solutions that move business forward.

Anderson Rodrigues

I'm Anderson Rodrigues, a multidisciplinary designer with more than 15 years of international experience leading end-to-end design projects across Brazil, Europe, North America, and beyond. I specialize in brand identity, visual systems, UI design, editorial, packaging, and social media design, always aiming to translate strategy into compelling visuals. I've collaborated with global brands such as Heineken, P&G, and Diageo, and I've guided rebranding and marketing initiatives in multicultural environments. I thrive in cross-functional teams and enjoy turning complex briefs into clear, creative solutions that move business forward.

Available to hire

I’m Anderson Rodrigues, a multidisciplinary designer with more than 15 years of international experience leading end-to-end design projects across Brazil, Europe, North America, and beyond. I specialize in brand identity, visual systems, UI design, editorial, packaging, and social media design, always aiming to translate strategy into compelling visuals.

I’ve collaborated with global brands such as Heineken, P&G, and Diageo, and I’ve guided rebranding and marketing initiatives in multicultural environments. I thrive in cross-functional teams and enjoy turning complex briefs into clear, creative solutions that move business forward.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Brand & Marketing Manager at NL College
July 31, 2025 - August 14, 2025
Developed and implemented brand strategy and positioning to strengthen market presence. Created marketing roadmaps aligned with enrollment and growth objectives. Managed a multidisciplinary marketing team and monitored project timelines. Oversaw demand flow, scheduling, and internal coordination. Planned and led regular team check-ins and cross-departmental meetings. Collaborated with Sales and Leadership on integrated campaigns to boost student acquisition.
Brand & Marketing Manager at NL College
July 1, 2025 - September 10, 2025
Developed and implemented brand strategy and positioning to strengthen market presence. Created marketing roadmaps aligned with enrollment and growth objectives. Managed a multidisciplinary marketing team and monitored project timelines. Oversaw demand flow, scheduling, and internal coordination. Planned and led regular team check-ins and cross-departmental meetings. Collaborated with Sales and Leadership on integrated campaigns to boost student acquisition.
Senior Graphic Designer at NED College
July 31, 2024 - August 14, 2025
Led brand consistency and design execution across all marketing materials. Created brochures, landing pages, social media creatives and printed signage. Contributed to lead generation through high-converting campaign visuals.
Senior Graphic Designer at NED College
July 1, 2024 - September 10, 2025
Led brand consistency and design execution across all marketing materials. Created brochures, landing pages, social media creatives and printed signage. Contributed to lead generation through high-converting campaign visuals.
Senior Brand Designer at Voadora Design
October 31, 2021 - August 14, 2025
Led end-to-end brand development including research, logo design, colour systems, tone of voice, and visual assets. Delivered brand guidelines and identity manuals to ensure consistency across platforms. Presented brand strategy and visual identity decks to clients.
Senior Brand Designer at Voadora Design
October 1, 2021 - September 10, 2025
Led end-to-end brand development: research, logo design, colour systems, tone of voice, and visual assets. Delivered brand guidelines and identity manuals to ensure consistency across all platforms. Presented brand strategy and visual identity decks to clients.
Art Director at Integer / Outpromo
May 31, 2020 - August 14, 2025
Led creative development of campaigns and shopper experiences for key accounts including P&G, Heineken Group, and Diageo. Developed shopper-focused visual strategies aligned with consumer habits and retail behaviour. Delivered impactful creative assets for in-store and digital environments. Mentored junior art directors and managed creative workflows.
Art Director at Integer / Outpromo
May 1, 2020 - September 10, 2025
Key Accounts: P&G, Heineken Group and Diageo. Led the creative development of campaigns and shopper experiences. Developed shopper-focused visual strategies aligned with consumer habits and retail behaviour. Delivered impactful creative assets for both in-store and digital environments. Mentored junior art directors and managed creative workflows.
Mid-Level Graphic Designer at IT’SSEG Companyl
July 31, 2018 - August 14, 2025
Developed seasonal sales campaigns and promotional visuals aligned with marketing objectives. Designed assets for social media campaigns, ensuring brand consistency. Created printed materials such as brochures, flyers, and internal communication pieces. Designed signage and visual elements for corporate and retail environments. Acted as a brand guardian maintaining visual coherence across touchpoints.
Mid-Level Graphic Designer at IT’SSEG Company
July 1, 2018 - September 10, 2025
Developed seasonal sales campaigns and promotional visuals aligned with marketing objectives. Designed assets for social media campaigns (paid and organic), ensuring brand consistency across platforms. Created printed materials such as brochures, flyers, and internal communication pieces. Designed signage and visual elements for corporate and retail environments. Acted as a brand guardian, maintaining visual coherence across all touchpoints.
Art Director at Duoeme
April 30, 2018 - August 14, 2025
Led development of creative concepts and 360° campaigns across digital, print, and social media. Created and rolled out brand identity systems aligned with client strategy and visual standards. Collaborated with copywriters and strategists for cohesive storytelling. Mentored junior designers and managed creative workflows. Maintained visual consistency from moodboards to final delivery.
Art Director at Duoeme
April 1, 2018 - September 10, 2025
Led the development of creative concepts and 360° campaigns across digital, print, and social media. Created and rolled out brand identity systems aligned with client strategy and visual standards. Collaborated with copywriters and strategists to ensure cohesive visual storytelling. Mentored junior designers and managed creative workflows. Managed the visual consistency of all assets, from moodboards to final delivery.
Assistant Art Director at Duoeme
October 31, 2014 - August 14, 2025
Supported Art Director in developing visual concepts for digital and print campaigns. Created and adapted key visuals, layouts, and mockups within brand guidelines. Assisted in preparing moodboards, pitch decks, and presentations. Collaborated with designers and copywriters.
Assistant Art Director at Duoeme
October 1, 2014 - September 10, 2025
Supported the Art Director in the development of visual concepts for both digital and print campaigns. Created and adapted key visuals, layouts, and mockups in line with brand guidelines. Assisted in preparing moodboards, pitch decks, and presentation materials for internal and client meetings. Collaborated with designers and copywriters.
Junior Graphic Designer at Tipolac Print Shop
August 31, 2011 - August 14, 2025
Designed package inserts, product labels, tags, sachets, bags, and pharmaceutical boxes. Managed full design process from client approval to print production. Collaborated with cross-functional teams including product, regulatory, and print suppliers. Monitored production to ensure fidelity between approved artwork and final materials.
Junior Graphic Designer at Tipolac Print Shop
August 1, 2011 - September 10, 2025
Designed package inserts, product labels, tags, sachets, bags, and pharmaceutical boxes. Managed the full design process, from client approval to print production. Collaborated with cross-functional teams, including product, regulatory, and print suppliers. Monitored production to guarantee fidelity between approved artwork and final printed materials.
Graphic Designer Intern at Target Comunicação Visual
January 31, 2010 - August 14, 2025
Assisted in designing visual materials such as signage, vehicle decals, stickers, and banners. Assisted in preparation and production of printed materials.
Graphic Designer Intern at Target Comunicação Visual
January 1, 2010 - September 10, 2025
Assisted in designing visual materials such as signage, vehicle decals, stickers, and banners. Assisted in the preparation and production of printed materials.

Education

Bachelor's in Advertising & Marketing at Universidade São Caetano do Sul, Brazil
January 1, 2009 - January 1, 2013
UX/UI Design at Gama Academy, Brazil
January 1, 2020 - September 10, 2025
Art Direction Creativity & Practice at Colosseo Design, Brazil
January 1, 2018 - September 10, 2025
Branding: When Brands Tell Stories at Colosseo Design, Brazil
January 1, 2018 - September 10, 2025
HTML, CSS e JavaScript at Mastertech, Brazil
January 1, 2014 - September 10, 2025
Bachelor’s in Advertising & Marketing at Universidade São Caetano do Sul, Brazil
January 1, 2013 - September 10, 2025

Qualifications

UX/UI Design
January 1, 2020 - January 1, 2020
Art Direction Creativity & Practice
January 1, 2018 - January 1, 2018
Branding: When Brands Tell Stories
January 1, 2018 - January 1, 2018
HTML, CSS e JavaScript
January 1, 2014 - January 1, 2014

Industry Experience

Education, Life Sciences, Consumer Goods, Real Estate & Construction, Financial Services, Media & Entertainment, Professional Services, Retail, Manufacturing, Other, Software & Internet